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Cultural tourism management
In a rapidly changing global environment, cultural tourism is a growth industry. The centre researches this area of leisure management focusing in on events and festivals alongside cultural tourism.
Event management
The centre researches maximisation of audience participation, access and factors leading to attendance at events.
Marketing research
The centre researches and works together with an organisation to use relevant information more effectively along with ensuring collected data helps to solve specific problems.
Sport management
The centre provides a range of consulting services to the sports sector along with research in benchmarking, feasibility studies, marketing, strategy and auditing.
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