David Bednall
Associate Professor
BA (Hons), MA (Psychology) Melbourne, PhD (Communications) La Trobe
Campus: Melbourne Burwood Campus
Phone: +61 3 924 46904
Email: david.bednall@deakin.edu.au
Link to research output | GoogleScholar
Teaching interests
- Consumer behaviour
- Customer profiling
- Market research
- Honours in marketing
- Advertising and PR
Research interests
- Market research
- Customer analytics
- Consumer response to trade marks
- Social networks
Professional Affiliations
- Fellow, Australian Market and Social Research Society
- Registered Psychologist
- Qualified Practising Market Researcher
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20th February 2013