Assoc Prof David Bednall

David Bednall

Associate Head of School (Research)
Associate Professor

BA (Hons), MA (Psychology) Melbourne, PhD (Communications) La Trobe

Campus: Melbourne Burwood Campus
Phone: +61 3 924 46904
Email: david.bednall@deakin.edu.au

Link to Research Output

Teaching Interests

  • Consumer Behaviour
  • Customer Profiling
  • Market Research
  • Honours in Marketing
  • Advertising and PR

Research Interests

  • Market research
  • Customer analytics
  • Consumer response to trade marks
  • Social networks

Professional Affiliations

  • Fellow, Australian Market and Social Research Society
  • Registered Psychologist
  • Qualified Practising Market Researcher

Deakin University acknowledges the traditional land owners of present campus sites.

31st January 2012