Faculty of Business and Law

School of Management and Marketing

Michael Valos

Michael Valos

Senior Lecturer

BEc, MBus, MMktg, PhD(Mkt) Monash

Campus: Melbourne Burwood Campus
Phone: +61 3 924 46168
Email: michael.valos@deakin.edu.au

Link to research output

Teaching interests

  • Promotional strategy
  • Public relations
  • Promotion management
  • Marketing research
  • Marketing implementation

Research interests

  • CRM
  • Multi-channel marketing
  • Service quality
  • Marketing performance assessment
  • Market research ROI

Professional affiliations

  • Chair, Monash Marketing Alumni
  • Australian Marketing Institute
  • Market Research Society

Deakin University acknowledges the traditional land owners of present campus sites.

20th February 2012