Andrea Vocino
MBA Open University (UK), PhD Monash
Senior Lecturer
Campus: Melbourne Burwood Campus
Phone: +61 3 925 17408
Email: andrea.vocino@deakin.edu.au
Link to research output | Google Scholar
Teaching interests
- Marketing research
- Marketing management
- Quantitative research for management and marketing
Research interests
- Brand signalling
- Brand choice
- Store choice
- Consumer decision uncertainty
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28th February 2013