Master of Business (Arts and Cultural Management)

Postgraduate coursework

Study Deakin's postgrad course, the Master of Business (Arts and Cultural Management) to manage arts organisations, cultural venues, festivals, and more.

Domestic student information

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Key facts

Duration

1 to 2 years full-time or part-time equivalent (please refer to course pathways below)

Campuses

Current Deakin Students

To access your official course details for the year you started your degree, please visit the handbook

Course information

The Australia Council for the Arts estimates that cultural activity contributes $50 billion to Australia’s GDP. In addition to its impressive size, the arts and cultural sector is notable for its ever evolving profile, creating a demand for responsive and highly trained art managers. These managers are taking on leadership roles in small-medium arts organisations, cultural venues, festivals, heritage sites, publishing houses and a range of performing and visual arts programs.

This Masters program develops students’ skills in innovation and leadership through practical experience in the arts and cultural sector. Under the direction of teachers with extensive industry experience, it prepares graduates who will lead the arts and cultural sector into the future.
This course provides you with a tailored business education emphasising management, marketing and finance skills. These skill-sets are vital for the success of arts and cultural organisations as they face common challenges such as organisational sustainability, enhancing cultural vitality and building relationships with audiences.

You’ll be taught by staff with wide-reaching, practical experience in management and leadership across a range of arts and cultural sectors. You’ll also have the opportunity to engage with a range of industry representatives, be exposed to the work of cutting-edge thinkers, and integrate your work and learning.
Our course is structured within the framework of a business education and enhanced through a series of industry-specific projects ideal for those working in the arts and cultural sectors. It includes an internship/ work project capstone unit that ensures students are able to apply their theoretical knowledge through ‘hands on’ industry practice.

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Course structure

To complete the Master of Business (Arts and Cultural Management), students must attain a total of 16 credit points, consisting of 10 credit points of core units and 6 credit points of elective units. Most units (think of units as 'subjects') are equal to 1 credit point.

Students are introduced to research tools and techniques in core units of the course where they learn analytic skills and the practical application of those skills in professional contexts. They must also complete advanced level units and a capstone unit that require them to integrate the skills learnt over their course of study and produce applied pieces of research with reference to prevailing literature.

10

Credit points of core units

6

Credit points of elective units

16

Total credit points

Core units

  • Arts Marketing MMK792
  • Creative Industries MMM707
  • Arts Management MMM790
  • Managing Cultural Projects and Events MMM793
  • Managing Arts in Community Settings MMM796
  • Arts Fundraising and Sponsorship MMM799
  • Financial Interpretation MPA702
  • MPT712/MPM712Managing Innovation #
  • Human Resource Management MPM722
  • and one unit from:

  • Business Practicum MWL702
  • Work Based Learning MWL704
  •  # MPT code denotes study tour version of unit

    Elective units

    Plus 6 credit points of elective units:

    Students select 3 units from list of electives relating to generic arts and cultural management and operational issues:

  • Corporate Governance MLM706
  • Online Marketing MMK737
  • Marketing Management MPK732
  • Business Strategy and Analysis MPM703
  • Students select 3 units from list of electives relating to arts and cultural management advanced issues:

  • Heritage, Development and Tourism in the Asia-Pacific Region AIM704
  • Governance and Accountability AIP773
  • Engaging for Change AIP782
  • Consumer Behaviour MPK713
  • Contemporary Issues in Leadership MPM773
  • Research Project 1a MPP701
  • Entrepreneurship (Residential) MPR705 ^
  • Business Practicum MWL702 *
  • * if not taken as a core unit

    ^ MPR code denotes residential version of the unit

    Key information

    Award granted
    Master of Business (Arts and Cultural Management)
    Year
    2019 course information
    Deakin code
    M785
    Level
    Higher Degree Coursework (Masters and Doctorates)
    Approval status
    This course is approved by the University under the Higher Education Standards Framework.
    Australian Quality Framework (AQF) recognition
    The award conferred upon completion is recognised in the Australian Qualifications Framework at Level 9.

    Campuses by intake

    Campus availability varies per trimester. This means that a course offered in Trimester 1 may not be offered in the same location for Trimester 2 or 3. Read more to learn where this course will be offered throughout the year.

    Trimester 1 - March

    • Start date: March
    • Available at:
      • Cloud Campus

    Trimester 2 - July

    • Start date: July
    • Available at:
      • Cloud Campus

    Please note that this course is not offered in Trimester 3

    Additional course information

    Mandatory student checks
    Any unit which contains work-integrated learning, a community placement or interaction with the community may require a police check, working with children check or other check. Refer to the relevant unit guide.

    Course duration - additional information
    Course duration may be affected by delays in completing course requirements, such as accessing or completing work placements.

    Mandatory student checks

    Units which contain work integrated learning, a community placement or interaction with the community may require a police check, working with children check or other check. These requirements will be detailed in unit guides upon enrolment.

    Workload

    As a student in the Faculty of Business and Law, you can expect to participate in a range of teaching activities each week. This could include classes, seminars, practicals and online interaction. You can refer to the individual unit details in the course structure for more information. You will also need to study and complete assessment tasks in your own time.

    Work experience

    This course provides students the opportunity to complete one or more elective work integrated learning units.

    [More information: WIL Programs]

    Entry requirements

    Entry information

    Deakin University offers admission to postgraduate courses through a number of Admission categories.
    In all categories of admission, selection is based primarily on academic merit as indicated by an applicant's previous academic record.

    All applicants must meet the minimum English language requirements.

    Entry will be based on performance in:

    • a Bachelor's degree (AQF Level 7) or other qualification (at a higher AQF level) in any discipline OR
    • other evidence of academic capability judged to be equivalent

     For more information on the Admission Criteria and Selection (Higher Education Courses) Policy visit Deakin Policy Library.

     

    Fees and scholarships

    Fee information

    Estimated tuition fee - full-fee paying place
    $27,200 for 1 yr full-time - Full-fee paying place
    Learn more about fees and your options for paying.
    Estimated tuition fee - (CSP)?
    Not applicable

    The available fee places for this course are detailed above.

    Tuition fees are determined by your enrolment:

    • If you are offered a full fee paying place, your tuition fees are calculated based on your course.
    • If you are offered a Commonwealth supported place, your tuition fees are calculated depending on the units you choose. Not all courses at Deakin have Commonwealth supported places available.

    The 'Estimated tuition fee' is provided as a guide only based on a typical enrolment of students completing the first year of this course. The cost will vary depending on the units you choose, your study load, the length of your course and any approved Credit for Prior Learning.

    * One year full-time study load is typically represented by eight credit points of study. Each unit you enrol in has a credit point value. The 'Estimated tuition fee' is calculated by adding together 8 credit points of a typical combination of units for your course.

    You can find the credit point value of each unit under the Unit Description by searching for the unit in the Handbook.

    Learn more about fees and available payment options.

    FEE-HELP calculator

    What is FEE-HELP?

    FEE-HELP loans cover up to 100% of tuition fees for eligible students. By taking out a FEE-HELP loan, the government pays your tuition fees directly to Deakin, and the balance is repaid from your employment income - but only once you're earning over $51,956.

    Please note: fees shown by the calculator are indicative only and based on 2019 rates. Actual fees may vary. We advise confirming fees with Prospective Student Enquiries prior to enrolment.

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    *Disclaimer

    Deakin University (Deakin):

    • gives no warranty and accepts no responsibility for the currency, accuracy or the completeness of the information provided;
    • advises users that no reliance should be placed upon on the information provided, and;
    • instructs users that they should confirm the actual course fee with Prospective Student Enquiries prior to enrolment.

    This tool provides indicative information about the fees that will be payable in respect of courses and subjects offered to prospective students domiciled in Australia during the periods indicated.

    Please note that the fees shown by the calculator are indicative only and actual fees may vary. Users are advised to confirm the actual course fee with Prospective Student Enquiries prior to enrolment.

    The estimated course fee is based on the tuition fee costs applicable to a domestic full time student commencing the course in Trimester 1 and studying full time for the duration of the course but:

    • does not include non-tuition costs that may apply, such as Student Services and Amenities Fees (SSAF);
    • does not take into account any scholarships or bursaries awarded to the student (including the 15% Deakin Alumni Postgraduate Course Fee Bursary);
    • assumes the maximum number of units that need to be successfully completed actual number completed may be reduced if Credit for Prior Learning is granted;
    • assumes that no exceptional, or non-typical, circumstances apply to the proposed course of study;
    • assumes that the options that the user selects are appropriate for the course of study that they intend to undertake;
    • where fees are estimated for future years those fee will be subject to annual increases in accordance with increases in the cost of course delivery.

    Scholarship options

    A Deakin scholarship might change your life. If you've got something special to offer Deakin – or you just need the financial help to get you here – we may have a scholarship opportunity for you.

    Search or browse through our scholarships

    Postgraduate bursary

    If you’re a Deakin alumni commencing a postgraduate award course, you may be eligible to receive a 15% reduction per unit on your enrolment fees. Your spouse and members of your immediate family may also be eligible to apply for this bursary.

    Learn more about Deakin’s 15% postgraduate bursary

    Graduate outcomes

    Career outcomes

    This program prepares graduates for leadership roles across the range of cultural organisations, including: performing arts, visual arts, festivals, community events, facilities, publishing houses, music venues, screen industries, cultural heritage and museums.

    Course learning outcomes

    Deakin's graduate learning outcomes describe the knowledge and capabilities graduates can demonstrate at the completion of their course. These outcomes mean that regardless of the Deakin course you undertake, you can rest assured your degree will teach you the skills and professional attributes that employers value. They'll set you up to learn and work effectively in the future.

    Graduate Learning Outcome Course Learning Outcome
    Discipline specific knowledge and capabilities Assess a broad range of specialised management approaches and their application to arts organisations, while contributing to new discipline knowledge and extending current arts management practice.
    Communication Determine appropriate communication strategies and techniques in the practice of arts management.
    Digital literacy Apply the use of digital technologies in relation to arts the practice of arts management.
    Critical thinking Appraise and synthesise information in order to understand and apply theories of arts management and extend current practice.
    Problem solving Determine solutions to a diverse range of current and emerging arts management challenges and issues.
    Self-management Personalise reflections on arts management practice and plan professional careers.
    Teamwork Participate and collaborate with arts management practitioners.
    Global citizenship Incorporate arts management theory and practice from a range of cultural and international contexts and address the requirements of ethical practice.
       

     

    Application information

    How to apply

    Apply direct to Deakin

    Applications can be made directly to the University through the Applicant Portal if you are only applying for one course. For information on the application process and closing dates, see the how to apply web page. Please note that closing dates may vary for individual courses.

    Apply through Deakin
    Need more information on how to apply?

    For more information on the application process and closing dates, see the How to apply webpage. If you're still having problems, please contact us for assistance.


    Register your interest to study at Deakin

    Please complete the Register your interest form to receive further information about our direct application opportunities.


    Entry pathways

    Students who do not qualify for direct entry into the Master of Business (Arts and Cultural Management) may qualify by first completing the Graduate Certificate of Business (Arts and Cultural Management). They will then complete a further 12 credit points, not repeating units from the Graduate Certificate.

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    * Relevant disciplines for the ACM program are arts, creative practice, business or arts management

    ^ Relevant work experience is defined broadly and to be clarified by the Program Coordinator where required

    Alternative exits

    Credit for prior learning

    The University aims to provide students with as much credit as possible for approved prior study or informal learning which exceeds the normal entrance requirements for the course and is within the constraints of the course regulations. Students are required to complete a minimum of one-third of the course at Deakin University, or four credit points, whichever is the greater. In the case of certificates, including graduate certificates, a minimum of two credit points within the course must be completed at Deakin.

    You can also refer to the Credit for Prior Learning System which outlines the credit that may be granted towards a Deakin University degree and how to apply for credit.

    Faculty contact information

    Faculty of Business and Law - student advisers
    Tel 03 9244 6555
    Email buslaw@deakin.edu.au

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