Postgraduate coursework

Master of Communication

Expand your understanding of communications by undertaking a Master of Communication - a postgraduate course from Deakin.

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Key facts

English language requirements

IELTS overall score of 6.5 (with no band score less than 6) or equivalent

Duration

2 years full-time or part-time equivalent

Campuses

Offered at Burwood (Melbourne) Cloud (online)

Course information

Gain advanced analytical, research and communication skills by undertaking multi-disciplinary Master of Communication degree. Explore the different specialisations offered at Deakin University today.

Deakin’s Master of Communication is a stimulating course which creates professionals with advanced knowledge of and skills in communications and media industries. The course recognises the advances in communication technologies and the increasing globalisation of business enterprises. 

You can choose to undertake intensive study in the areas of Journalism, TV production, Visual Communication Design, Public Relations or Digital Media, or undertake cross-disciplinary units from these disciplines. 

The flexible course structure allows you to build on your knowledge base so you can move across professional fields, acknowledging that a broader range of skills is required to remain competitive in the ever-changing media and cognate industries. All students complete a professional research project designed for business or creative audience under the guidance of an academic supervisor. 

Deakin’s Master of Communication will advance your career prospects in one of the fastest growing group of industries such as content production companies, multimedia businesses, government agencies, marketing and entertainment industries, public relations, and social and market research entities. Students who undertake 4 credits in the independent scholarly research project will be eligible to apply for a PhD.

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Course structure

To qualify for the Master of Communication, a student must successfully complete 16 credit points of study comprising:

  • Academic Integrity AAI018
  • Academic Integrity (0-credit-point compulsory unit) and;

    Either

        > 8 credit points in one of the specialisation options (Digital Media, Journalism, Public Relations, Television Production, Visual Communication Design)

    Or

        > 8 credit points of Cross-disciplinary Study which must be drawn from at least 3 or more of the following areas of study: Digital Media, Journalism, Public Relations, Television Production or Visual Communication Design

    Plus

     2 credit points of research methods (ACX702)

     2 credit points of communication concepts (ACX701); and 

    Either

       > A further 4 credit points of independent scholarly research project (ACX703, ACX704, ACX705, ACX706)

    Or

       > 2 credit points of independent professional practice project (ACX707, ACX708); and

       > 2 credit points of elective units from any of the specialisations in the course

    Core units

  • Communication Concepts ACX701 (2 credit points)
  • Research units

  • Applied Research Methods for Communication ACX702 (2 credit points)
  • Developing a Communication Research Project ACX703
  • Academic Research Project 1 ACX704
  • Academic Research Project 2 ACX705
  • Academic Research Project 3 ACX706
  •  

    Professional Practice Units

  • Professional Research Project 1 ACX707
  • Professional Research Project 2 ACX708
  • Course Map

    Course Map

    Television Production

    Students must complete the following 8 cp of study:

    ACM712 Writing with the Camera [No longer available for enrolment]

    ACM717 Television Commercial Production [No longer available for enrolment]

    ACM711 Television Studio Production  [No longer available for enrolment]

    ACM718 Documentary Production practice [No longer available for enrolment]

    ALJ724 Law Media and Communication [No longer available for enrolment]

    ACM701 Global Media and War [No longer available for enrolment]

    ACM714 Fractured TV: Audiences, Formats, Technology and Regulation [No longer available for enrolment]

  • Advertising Theory and Practice ALR733
  • Visual Communication Design

    Students must complete the following 8 cp of study:

  • Digital Publishing ACG702
  • Design and Digital Skills ACG703
  • Designing for Web Environments ACG706
  • ACM708 Introduction to Digital Photography [No longer available for enrolment]

  • Creative Enterprise Project ACA715
  • Advertising Theory and Practice ALR733
  • Design Thinking and Problem Solving ACG708
  • Strategic Branding and Design ACG709
  • Crossdisciplinary Study

    A minimum of at least 4 cp of electives from Group 1

    A maximum of up to 4 cp of electives from Group 2

    Group 1 Electives

  • Television Commercial Production ACF702
  • Introduction to Digital Photography ACI700
  • ACM708 Introduction to Digital Photography [No longer available for enrolment]

    ACM711 Television Studio Production [No longer available for enrolment]

  • Multimedia Journalism ALJ710
  • ALJ725 Editing and Design in a Multiple Media Environment [No longer available for enrolment]

  • Feature Writing ALJ728
  • Newsroom Practice ALJ729
  • Public Relations Campaigns ALR700
  • Public Relations Theory and Practice ALR731
  • ALR702 Strategic Communication in an Organisational Context  [No longer available for enrolment]

  • Public Relations Writing and Tactics ALR701
  • ACM715 Talking Heads: Personality and Persona on Screen [No longer available for enrolment]

  • Digital Publishing ACG702
  • Design and Digital Skills ACG703
  • Designing for Web Environments ACG706
  • Group 2 Electives 

  • Investigative and Narrative Journalism ALJ722
  • International News ALJ721
  • Reputation Management: Crisis, Risk and Responsibility ALR704
  • Public Affairs and Opinion Formation ALR782
  • Public Relations, Activism and Social Change ALR718
  • Marketing Communication ALR710
  • ACM701 Global Media and War [No longer available for enrolment]

    ACM714  Fractured TV: Audiences, Formats, Technology and Regulation [No longer available for enrolment]

    ACM718 Documentary Production Practice [No longer available for enrolment]

  • Advertising Theory and Practice ALR733
  • ALC705 Organisational Communication: Culture, Diversity, Technology and Change [No longer available for enrolment]

    ALC706 Culture, Communication and Globalisation: Critical Practices in/and Local Cultures [No longer available for enrolment]

  • Creative Enterprise Project ACA715
  • Communication and Creative Arts Internship ACC700
  • Specialisations

    Refer to the details of each specialisation for availability.

    Journalism

    Public Relations

    Television Production  (Burwood campus only)

    Visual Communication Design

    Digital Media

    Key information

    Award granted
    Master of Communication
    Year
    2018 course information
    Deakin code
    A743
    CRICOS code
    084000E
    Level
    Higher Degree Coursework (Masters and Doctorates)
    Approval status
    This course is approved by the University under the Higher Education Standards Framework.
    Australian Quality Framework (AQF) recognition
    The award conferred upon completion is recognised in the Australian Qualifications Framework at Level 9.

    Campuses by intake

    Campus availability varies per trimester. This means that a course offered in Trimester 1 may not be offered in the same location for Trimester 2 or 3. Read more to learn where this course will be offered throughout the year.

    Trimester 1 - March

    • Start date: March
    • Available at:
      • Burwood (Melbourne)
      • Cloud Campus

    Trimester 2 - July

    • Start date: July
    • Available at:
      • Burwood (Melbourne)
      • Cloud Campus

    Trimester 3 - November

    • Start date: November
    • Available at:
      • Burwood (Melbourne)
      • Cloud Campus

    Entry requirements

    Entry information

    Deakin University offers admission to postgraduate courses through a number of Admission categories. In all categories of admission, selection is based primarily on academic merit as indicated by an applicant's previous academic record. To be eligible for admission to this program, all applicants should check the Entry and English language requirements.

    Entry will be based on performance in:

    • a Bachelor degree or other qualification at a higher AQF level in any discipline

    OR

    • other evidence of academic capability judged to be equivalent IELTS / English language requirements Please note that English language requirements exist for entry to this course and you will be required to meet the English language level requirement that is

    applicable in the year of your commencement of studies.It is the students’ responsibility to ensure that she/he has the required IELTS score to register with any external accredited courses. (more details)

    For more information on the Admission Criteria and Selection (Higher Education Courses) Policy visit the Deakin Policy Library.

    Fees and scholarships

    Fee information

    Estimated tuition fee - full-fee paying place

    The tuition fees you pay are calculated depending on the course you choose.

    The ‘Estimated tuition fee’ is provided as a guide only based on a typical enrolment of students completing the first year of this course. The cost will vary depending on the units you choose, your study load, the length of your course and any approved Credit for Prior Learning you have.

    Each unit you enrol in has a credit point value. The ‘Estimated tuition fee’ is calculated by adding together 8 credit points of a typical combination of units for that course. Eight credit points is used as it represents a typical full-time enrolment load for a year.

    You can find the credit point value of each unit under the Unit Description by searching for the unit in the Handbook.

    Learn more about fees and available payment options.

    Scholarship options

    A Deakin scholarship could help you pay for your course fees, living costs and study materials. If you've got something special to offer Deakin - or maybe you just need a bit of extra support - we've got a scholarship opportunity for you. Search or browse through our scholarships

    Graduate outcomes

    Career outcomes

    Deakin’s Master of Communication will advance your career prospects in one of the fastest growing group of industries such as content production companies, multimedia businesses, government agencies, marketing and entertainment industries, public relations, and social and market research entities. Students who undertake 4 credits in the independent scholarly research project will be eligible to apply for a PhD.

    Professional recognition

    Students completing the PR specialisation and a research project in PR may be eligible for membership of Public Relations Institute of Australia.  

    Course learning outcomes

    Deakin's graduate learning outcomes describe the knowledge and capabilities graduates can demonstrate at the completion of their course. These outcomes mean that regardless of the Deakin course you undertake, you can rest assured your degree will teach you the skills and professional attributes that employers value. They'll set you up to learn and work effectively in the future.

    Deakin Graduate Learning Outcomes

    Course Learning Outcomes

    Discipline specific knowledge and capabilities

    Acquire advanced and integrated understanding of one or more complex knowledge domains relating to professional communication

    Demonstrate expert knowledge and specialist skills in contemporary communication methods, and their application in one or more specialist areas of communication including Journalism, Professional Writing, Public Relations, Television Production and Visual Communication Design and in scholarly contexts

    Communication

    Use specialist cognitive and technical skills in communicating ideas, problems and arguments in a variety of modes in a range specialist areas of communication and in scholarly research

    Digital literacy

    Acquire specialist skills in generic and specific digital technologies used to address a range of communication needs in research and professional contexts and for diverse audiences within and outside the communications industry

    Critical thinking

    Acquire expert cognitive skills in the analysis and critical evaluation of communications theory and its application in professional practice and scholarship

    Demonstrate the ability to evaluate complex ideas, develop appropriate methodologies and communicate conclusions in the context of professional decision making and scholarship

    Problem solving

    Use expert and specialised knowledge of and skills in communications to identify, investigate, analyse and synthesise complex information, problems and concepts and develop creative solutions in professional practice and scholarly contexts 

    Self-management

    Employ high level autonomy, accountability and initiative in responding creatively to new situations in professional practice and/or in the completion of a substantial research –based project

    Teamwork

    Demonstrate initiative and accountability in working and learning collaboratively in professional communications practice and scholarly contexts  

    Global citizenship

    Acquire high level understanding and the ability to reflect on issues in communications in both domestic and global contexts as a scholar and in professional practice, taking into consideration cultural and socio-economic diversity, social and environmental responsibility and the application of the highest ethical standards

    Approved by Faculty Board May 2014

     

    Application information

    How to apply

    Apply direct to Deakin

    Applications must be made directly to the University through the Applicant Portal. For information on the application process and closing dates, see the Apply web page. Please note that closing dates may vary for individual courses.

    Apply through Deakin

    Deakin International office or Deakin representative

    Fill out the application form and submit to a Deakin International office or take your application form to a Deakin representative for assistance

    PDF Application form - 306 KB

    Need more information on how to apply?

    For information on the application process and closing dates, see the How to apply webpage
    If you’re still having problems, please contact Deakin International for assistance.

    Research Information

    Students will undertake a practice-based research methods and design unit worth 2 credit points and a significant independent research project worth 4 credit points resulting in the completion of a major creative work and exegesis. A two credit point research project option is available. 

    Entry pathways

    If you have a Bachelor’s degree in the same discipline area, you may be eligible for credit for 4 credit points (units) which means you need to complete 1.5 years full time or part-time equivalent (12 credit points) If you have a Bachelor’s degree (honours) in the same discipline area, you may be eligible for credit for 8 credit points (units) which means you need to complete 1 years full time or part-time equivalent (8 credit points) If you have a Graduate Certificate in the same discipline area, you may be eligible for credit for 4 credit points (unit) which means you need to complete 1.5 years full time or part-time equivalent (12 credit points) If you have a Graduate Diploma in the same discipline area, you may be eligible for credit for 8 credit points (units) which means you need to complete 1 years full time or part-time equivalent (8 credit points)

    Tap image to expand

    A shorter course duration is available to students entering from a same discipline background.  A ‘same discipline’ background award for this course is any tagged Bachelor degree (min 3 years) or Bachelor degree (min 3 years) with a major sequence in Advertising, Communication, Entertainment Production, Film Studies, Film Production, Graphic Design, Journalism, Mass Communication, Media Studies, Media and Communication, Professional Communication, Public Affairs, Public Relations, Screen Studies, Screen Production, Television Production, Visual Communications Design.

    Alternative exits

    Credit for prior learning

    If you have completed previous studies which you believe may reduce the number of units you have to complete at Deakin, indicate in the appropriate section on your application that you wish to be considered for credit transfer. You will need to provide a certified copy of your previous course details so your credit can be determined. If you are eligible, your offer letter will then contain information about your credit transfer.
    Your credit transfer is formally approved prior to your enrolment at Deakin during the Enrolment and Orientation Program. You must bring original documents relating to your previous study so that this approval can occur.

    You can also refer to the Credit for Prior Learning System which outlines the credit that may be granted towards a Deakin University degree.

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