Sport management


Think sport is life? Study at the only Australian university ranked in the top 10 for its Master of Business (Sport Management) by Sport Business International. Learn to manage organisations that run sporting competitions, major events and community programs.

Sport management at Deakin: oldest and most prestigious course of its kind in Australia
Our MBA (Sport Management): ranked 5th in the world for graduate salaries*

Career opportunities

If you’d like a career where you get to talk, eat and sleep sport, this course is for you. Career paths could include:

  • community sport development
  • leisure industry
  • sport development.

*Sport Business International 2015 postgraduate sports course ratings


Undergraduate (your first degree)

An undergraduate degree is generally completed between two to four years, depending on the pattern of study and any credit for prior learning you may have. Associate degrees, bachelor’s and bachelor’s with honours are all undergraduate degrees.


Postgraduate (further study)

A postgraduate qualification can be undertaken by students who have already completed an undergraduate degree or possess significant, demonstrable work experience. Postgraduate courses include graduate certificates, graduate diplomas, master’s and PhDs, as well as specialist programs for industry professionals.


Other/non-award courses

Non-award courses are generally single units of study that don’t add up to a university qualification. They’re a great way to explore an area of study before committing to a full degree, and can often be used as credit towards a degree course. Short courses and stand-alone study abroad programs also fall under this category.

Lucy Mills on making her mark

Lucy Mills was the first ever female player agent to be accredited by the AFL back in 2005, but since then many other women have followed her lead.

The longest running course in sport management in Australia

There's a reason Deakin's sport management course attracts the greatest talent the nation has to offer: it’s the oldest and most prestigious course of its kind in Australia!

Find out more about sport at Deakin

Why Deakin?

Deakin's proud to be a leader in sport management education. Our Master of Business (Sport Management) has been ranked in the top 10 in the world, and 5th for graduate salaries*. Underpinning a first-class program are important industry links and valuable partnerships with high-quality organisations such as India's Premier League cricket team the Pune Supergiants.

* Source: Sport Business International 2015 Postgraduate Sports Course Rankings.

Research with us

As a Deakin sports management student, you’ll have opportunities to benefit from and participate in the latest research. You’ll also get access to our professional networks and contacts in the sports sector.

Learn more about researching with us

Our research partners

Our research partners include:

  • Department of Health and Human Services
  • Parks Victoria
  • World Health Organization
  • VicHealth.


Deakin Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB). A hallmark of excellence, AACSB accreditation is awarded to business schools that meet strict standards of quality, academic and professional excellence. It is globally known as the longest standing, most recognised form of professional accreditation an institution and its business programs can earn. Only five per cent of business programs worldwide are AACSB accredited and Deakin Business School is one of only three in Victoria.

Our industry connections

Studying sports management at Deakin gives you access to our wide range of industry connections and partnerships, including:

  •  AFL
  • Vicsport
  • Cricket Australia
  • IMG
  • Tennis Australia
  • Basketball Victoria
  • Boyden Executive Search
  • Russell Corporation
  • Netball Australia.

Find out more about our sport partnerships

Browse other disciplines within sport

Choose an area that you're interested in and learn how Deakin's extensive range of study options and experiences can help turn your dreams into reality.

Browse other disciplines within business

Choose an area that you're interested in and learn how Deakin's extensive range of study options and experiences can help turn your dreams into reality.

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