Retail management

MAJOR

Overview

Retail managers for the 21st century understand the retail process from sourcing through to retail, brand management and evaluating consumers. The field of retailing is still growing but the impact of worldwide competition and short product life cycles makes retailing a challenging and dynamic field that needs retail practioners who can operate in this volatile environment.

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Key information

Campuses

Burwood (Melbourne), Cloud (online), Waterfront (Geelong)~

Unit set code

MJ-M32512

Explore units

 Units

  • Retailing MMK226
  • Services Marketing MMK251
  • Consumer Behaviour MMK266
  • Brand Management MMK280
  • Merchandise Management MMK317
  • Strategic Supply Chain Management MIS313
  • ~ Waterfront (Geelong) students will be required to undertake some units of study via Cloud (online)

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