Public relations (Master of Communication)

Specialisation

Key information

Campuses

Burwood (Melbourne), Online

Explore units

Units

Select four units from the following list as well as the 4-unit professional capstone option:

  • Public Relations Campaigns
  • Writing for Brands
  • Reputation Management: Crisis, Risk and Responsibility
  • Public Relations, Activism and Social Change
  • Advertising Theory and Practice
  • Public Affairs and Opinion Formation
  • Social Media Content Creation
  • Note: Students wishing to qualify for course-accredited membership of the Public Relations Institute of Australia (PRIA) must select at least 6 credit points of ALR-coded units and complete their capstone project on a public relations-related topic.