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ALC708 - Blogging and Online Communication Techniques

Unit details

Year2018 unit information
Enrolment modes:Trimester 1: Burwood (Melbourne), Cloud (online)
Trimester 3: Burwood (Melbourne), Cloud (online)
Credit point(s):1
EFTSL value:0.125
Unit chair:

Adam Brown





Incompatible with:


Contact hours:

Campus mode: 1 x 2 hour Seminar per week and extensive online interactions. (In Trimester 3, 4 x 4 hour intensives will be supplemented with the use of online media)

Cloud (online): Learning experiences are via CloudDeakin and a range of other online media, which may vary from year to year


The unit enables students to explore, analyse, and experience present day blogging practices in personal and professional contexts. A critical and creative engagement with digital and online media platforms enables a hands-on utilisation and critique of microblogging, blogging, and vlogging, with particular attention given to themes such as online identity(s); gamification; the impact of technology on romantic/sexual relationships; digital activism; interactive media in museums; crowdfunding sites; and the role(s) of digital media in education. Engaging firsthand with the debate over how ‘audiences’ have been transformed by the online world, students are exposed to a range of creative practices in critical/analytical contexts and expand their online portfolios through intense online activity to showcase various digital competencies. In doing so, students negotiate in a highly interactive way the potential benefits of digital media for personal and professional use.


Portfolio items with critical reflection – part 1, equivalent to 2000 words, 40%

Portfolio items with critical reflection – part 2, equivalent to 2000 words, 40%

Podcast and online interactions, equivalent to 1000 words, 20%

Unit Fee Information

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