Bachelor of Management - Tourism

Course summary for current students

Contacts

Division of Student Administration (DSA)
Student Information Centre
Tel 1300 334 733
enquire@deakin.edu.au

Further information

Faculty of Business and Law
Melbourne Tel 03 9244 6555
Email enqblm@deakin.edu.au
Warrnambool Tel 03 5563 3510
Email enqblw@deakin.edu.au

Key to campuses

B = Melbourne Burwood Campus
G = Geelong Waurn Ponds Campus
S = Geelong Waterfront Campus
W =Warrnambool Campus
X = Off campus

Award granted	Bachelor of Management
Campus	Offered at Melbourne Burwood Campus, Geelong Waterfront Campus
Duration	3 years full-time or part-time equivalent
Deakin course code	M303
* Please note, from 2013 the Geelong-based courses and major sequences offered by the Faculty of Business and Law will be offered from the Geelong Waterfront Campus instead of the Geelong Waurn Ponds Campus. Note: This course is studied in conjunction with either the Advanced Diploma of Tourism from the Box Hill Institute of TAFE, or The Gordon in Geelong.

Course overview

In response to the high-level management skills needed by the industry, Deakin University offers this combined course in Tourism and Management in conjunction with the Box Hill Institute of TAFE or The Gordon in Geelong.

This course provides students with a theoretical and practical grounding in the tourism industry and will help to develop high-level management skills. Studies are undertaken concurrently at each institution and graduates will be awarded a Bachelor of Management and an Advanced Diploma of Tourism.

Fees and charges

Unit fees can be viewed within individual unit descriptions. You can search for a unit using the Unit Search.

Please be aware:

Fees are calculated on a per unit basis
Fees charged will depend on the individual units chosen
Fees per unit/credit point may increase annually due to rises in the cost of course delivery and services

Course rules

The rules for the Bachelor of Management combined with the Advanced Diploma of Tourism Management require that students complete 12 credit points of study at Deakin University, and the Advanced Diploma of Tourism Management at the Box Hill Institute or The Gordon. The 12 credit points studied at Deakin must consist of course-grouped units and must be selected from the Core Business Management stream and the chosen major sequence.

Students must complete at least 9 credit points taken over levels 2 or 3 of which at least 4 credit points must be taken at level 3. Students who successfully complete all requirements of the Advanced Diploma of Tourism Management will be granted 12 credit points of credit for prior learning into the Bachelor of Management.

Major sequences

Human Resource Management (B)
Marketing (B)

Sustainable Tourism Management (G)

Course structure

Students will study concurrently at either the Box Hill Institute of TAFE or The Gordon and Deakin University in years one and two of their course.

Core Business Management stream

8 credit points, chosen from the following:

MMH299

Business Communication (B, S, W, ONLINE)

MMK277

Marketing Management (B, S, W, ONLINE)

MMM132

Management (B, S, W, ONLINE)

MMM240

Organisational Behaviour (B, S, W, ONLINE)

MMM262

Understanding Organisations (B, S, W, ONLINE)

MMM365

Strategic Management (B, S, ONLINE)

Plus 2 credit points of units from:

MIS390

Business Internship A (B, S, W, X) ^#

MMH349

Industrial Relations (B, S, ONLINE)

MMM282

International Business (B, ONLINE)

MMM343

Business Ethics (B, S, W, ONLINE)

MMM385

Business in Asia (B, ONLINE)

General Elective Units

MMM233

Business and the Environment

MMM241

Foundations of Entrepreneurship

SHD201

Creating Sustainable Futures (B)

SHD301

Creating Sustainable Futures (B)

# MMI301 Business Internship 1 has been replaced by MIS390 Business Internship A

Human Resource Management (B) - unit set code MJ-M30006

People management is one of the fastest growing fields of professional employment. HR management includes recruitment, selection, training and development, workplace diversity, employee relations, performance and change management, and remuneration. You will also gain invaluable counselling, mediation and negotiation skills that will stand you in good stead in any field you enter in the future. An honours year is available upon completion of this major sequence.

Career opportunities
Career options include working in training and development in a variety of areas such as an equal employment opportunity officer, or a human resources practitioner or officer in business, industry and government.

MMM132

Management (B, S, W, ONLINE)

MMH230

Strategic Human Resource Management (B, S, ONLINE)

MMH232

Human Resource Development (B, S, ONLINE)

Plus one unit from:

MMH349

Industrial Relations (B, S, ONLINE)

MMH352

International and Comparative Human Resource Management (B, S, ONLINE)

Plus 2 credit points of units not previously studied from:

MLC309

Employment Law (B, X)

MMH349

Industrial Relations (B, S, ONLINE)

MMH350

Skills Workshop in Counselling and Negotiation (B)

MMH352

International and Comparative Human Resource Management (B, S, ONLINE)

MMH356

Change Management (B, S, W, ONLINE)

MMM240

Organisational Behaviour (B, S, W, ONLINE)

MMM343

Business Ethics (B, S, W, ONLINE)

Marketing (B) - unit set code MJ-M303802

Marketing is about relationships with customers and involves developing, maintaining and enhancing those relationships. Modern marketing is about adding value to the customer experience and building a relationship between buyers and sellers that benefits both.
You will gain knowledge of marketing in domestic and international markets. An honours year is available upon completion of this major sequence.

Professional recognition
Professional recognition by the Australian Marketing Institute and the Market Research Society of Australia is available.

Career opportunities
Career options include working in advertising, brand/product management, customer relations management, event management, marketing research, public relations, retailing, web design and sales management.

MMK265

Marketing Research (B, S, ONLINE)

MMK266

Consumer Behaviour (B, S, W, ONLINE)

MMK277

Marketing Management (B, S, W, ONLINE)

MMK325

Strategic Marketing (B, S, W, ONLINE)

Plus 2 credit points of units from:

MMK332

Direct and Digital Marketing (B, W, ONLINE)

MMK351