Current students

Course search

Current students home

Courses

Handbooks

Deakin home > Current students > Course search

Graduate Certificate of Marketing

Course summary for current students

Contacts

Division of Student Administration (DSA)
Student Information Centre
Tel 1300 334 733
enquire@deakin.edu.au

Further information

Postgraduate Student Administration
Faculty of Business and Law
Tel 03 5227 3447 Geelong
Tel 03 9244 5043 Melbourne
Tel 1800 624 316 Customer Service
postgrad-enquiries@deakin.edu.au

Key to campuses

B = Melbourne Burwood Campus
G = Geelong Waurn Ponds Campus
S = Geelong Waterfront Campus
W =Warrnambool Campus
X = Off campus

Award granted	Graduate Certificate of Marketing
Campus	Offered at Melbourne Burwood Campus, Off campus
Duration	0.5 year full-time or part-time equivalent
CRICOS course code	055072G
Deakin course code	M528

Course overview

The Graduate Certificate of Marketing provides an understanding of the theoretical, practical and research frameworks which underpin marketing. Marketing consists of the strategies and tactics used to identify, create and maintain satisfying relationships with customers that result in value for both the customer and the marketer.

Fees and charges

Unit fees can be viewed within individual unit descriptions. You can search for a unit using the Unit Search.

Please be aware:

Fees are calculated on a per unit basis
Fees charged will depend on the individual units chosen
Fees per unit/credit point may increase annually due to rises in the cost of course delivery and services

Course rules

The Graduate Certificate of Marketing requires completion of 4 credit points of units comprising a 1 credit point core unit and 3 credit points of elective units. Students successfully completing this course can articulate into the Master of Marketing but will not be granted credit for prior learning for units completed.