Master of Arts and Entertainment Management

Course summary for current students

Contacts

Division of Student Administration (DSA)
Student Information Centre
Tel 1300 334 733
enquire@deakin.edu.au

Further information

Postgraduate Student Administration
Faculty of Business and Law
Tel 03 5227 3447 Geelong
Tel 03 9244 5043 Melbourne
Tel 1800 624 316 Customer Service
postgrad-enquiries@deakin.edu.au

Key to campuses

B = Melbourne Burwood Campus
G = Geelong Waurn Ponds Campus
S = Geelong Waterfront Campus
W =Warrnambool Campus
X = Off campus

Award granted	Master of Arts and Entertainment Management
Campus	Offered at Melbourne Burwood Campus*, Off campus
Duration	1 year full-time or part-time equivalent
CRICOS course code	054578M
Deakin course code	M735
* For pipelining students only. Please note that this course is not offered in Trimester 3

Course overview

The functions and principles of management within arts and cultural organisations are the focus of this course. It examines the role of arts management in creating opportunities for arts and cultural organisations to be vital, viable and responsive to stakeholders, as well as the critical role of arts marketing in ensuring the arts engage diverse audiences and stakeholders. The Masters program also explores the role of cultural projects and events in creating vibrant and dynamic cities and destinations, along with the financial reporting and analysis work that underpins all organisations and programs.

As with the Graduate Certificate in Arts and Entertainment Management, students will gain the skills and knowledge to provide leadership and direction to the arts in Australia; contribute to the growing internationalisation of the arts; direct vibrant and sustainable arts organisations; and enable innovative programs that provide participatory opportunities for arts engagement. Study for the Masters program is more extensive, also providing opportunities to examine governance, entrepreneurship, strategy and human resource management.

Study within this course combines both the theory and practice of arts management, through a combination of reading, research and practical assignments. The Masters program offers students the opportunity to engage with a range of industry representatives, gain exposure to the work of cutting edge practitioners and thinkers, and integrate their work and learning. Students are also able to build on their practical skills and industry experience through an internship.

Within the Masters program students are able to specialise in areas of arts management such as audience development, marketing, and cultural heritage and tourism.

Fees and charges

Unit fees can be viewed within individual unit descriptions. You can search for a unit using the Unit Search.

Please be aware:

Fees are calculated on a per unit basis
Fees charged will depend on the individual units chosen
Fees per unit/credit point may increase annually due to rises in the cost of course delivery and services

Course rules

To satisfy the requirements of the Master of Arts and Entertainment Management a student must complete 8 credit points comprising 4 credit points of core units and 4 credit points of elective units. Students who do not qualify for direct entry into the Master of Arts and Entertainment Management may qualify by first completing the Graduate Certificate of Arts and Entertainment Management. They will then complete a further 8 credit points, not repeating units from the Graduate Certificate.