Bachelor of Arts
Webmedia - unit set code MJ-A000054 - for continuing students only
The Webmedia major sequence offers students an introduction to communication technologies: through application in web design, web journalism, web public relations, web photography and web advertising.
The major is completed with a media and communication internship in the regional community with a newspaper, TV broadcast studio, local government, real estate and property development, retail marketing, retirement village PR, advertising agency, gallery, information centres or schools.
On successful completion of the Webmedia major sequence, students should have the following skills:
- an ability to identify, research, write and construct stories suitable for print and online media
- an ability to interview for print and online media and select material for inclusion in stories
- ability to understand photographic practices and principles, applicable to traditional and online communication mediums
Students must select 8 credit points from the following list of units, including a minimum of 2 credit points at level 2 and 2 credit points at level 3:
Year 1
Trimester 1
| ACG101 | Design Fundamentals |
| ALC101 | Contemporary Communication: Making Sense of Text, Image and Meaning (B, G, W, X) * |
| ALJ111 | Contemporary Journalism (B, G, W, X) |
Trimester 2
| ALC102 | Contemporary Communication: Making Sense of New Media (B, G, W, X) |
Level 2
Trimester 1
| ACM203 | Photographic Practice (B, S) |
Trimester 2
| ACG204 | Design and Society |
| ALJ217 | Editing and Design (B, G, W, X) |
| ALR206 | Web Media Public Relations (G, X) ** |
Level 3
Trimester 1 or trimester 2 or trimester 3
| ALC313 | Media and Communication Internship (B, G, W, X) |
Trimester 2
| ALC314 | Advertising: Designing Desires (ONLINE) |
* Not offered at the Geelong Waterfront Campus in 2012, re-offered 2013.
** Not offered at the Warrnambool Campus in 2012, re-offered 2013.
