Bachelor of Commerce

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Interactive Marketing - unit set code MJ-M30026

Burwood (Melbourne), Waterfront (Geelong)*, Cloud (online)

Discover how you can market via the use of new and emerging technologies. Interactive marketing combines the principles of marketing and online marketing with the hands-on experience of internet development and the issues of managing new technologies.

Career opportunities
Careers in this field include marketing communication roles, online marketing strategist, web designer, market research analyst and marketing manager.

MIS101Unit description is currently unavailable

MIS213Unit description is currently unavailable

MIS312Social Media and Mobile Strategies

MMK277Unit description is currently unavailable

MMK332Unit description is currently unavailable

MMK393Integrated Marketing Communications in the Digital Age

* Waterfront (Geelong) students will be required to undertake two units in Cloud (online) mode.

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