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Burwood (Melbourne), Waterfront (Geelong)*, Cloud (online)
Discover how you can market via the use of new and emerging technologies. Interactive marketing combines the principles of marketing and online marketing with the hands-on experience of internet development and the issues of managing new technologies.
Careers in this field include marketing communication roles, online marketing strategist, web designer, market research analyst and marketing manager.
|MIS101||Business Information Systems|
|MIS213||Business on the Internet|
|MMK332||Direct and Digital Marketing|
|MMK393||Integrated Marketing Communications|
* Waterfront (Geelong) students will be required to undertake two units in Cloud (online) mode.