(B, X)
Trimester 1
Nil
Four all-day seminars will be held in Melbourne for on campus students on the following dates: Friday 1 April, Saturday 2 April, Friday 6 May and Saturday 7 May. Further details will be advised on DSO. Students enrolled in both on and off campus mode are able to attend the seminars.
Content
This unit focuses on the notion of 'intrapreneurship' and the processes by which innovative ideas are turned into commercial advantage. Innovation can occur in products/services, processes and systems, business models, or in business operations. Hence, the unit focuses on the innovation process itself, management strategies that foster innovation, and how innovation models and theory can be applied to each of these areas, resulting in sustainable competitive advantage. Topics to be addressed in this unit include: mental models of the management process; models of appropriate control; quality assurance; improving performance; innovation strategies; and leading people in an environment of innovation.
Assessment
Written assignment 1 4000 words 40%, participation 20%, written assignment 2 4000 words 40%
Unit Fee Information
* Student contribution rate for Commonwealth Supported students who commenced studies from 2010** Student contribution rate for Commonwealth Supported students who commenced studies from 2009*** Student contribution rate for Commonwealth Supported students who commenced studies from 2008**** Fee rate for students who commenced studies from 2005***** Fee rate for students who commenced studies from 2006Please note: Unit fees listed do not apply to Deakin Prime students.
Deakin University acknowledges the traditional land owners of present campus sites.
