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ALR206 - Web Media Public Relations

Note: You are seeing the 2013 view of this unit information. These details may no longer be current. [Go to the current version]
Enrolment modes:(B*, G, W, X)
Credit point(s):1
Offerings: Trimester 2
EFTSL value: 0.125
Cohort rule:

* The Burwood on-campus offering of ALR206 is restricted to A325 and A328 course enrolled students only.

Unit chair:S Mackey
Prerequisite:

Any ALR or ALC or ALW unit passed successfully

Note:

Students in this unit need access to a computer linked to the internet and need to be able to load software from Deakin's Software Library.
Note: Online teaching methods require internet access. Please refer to the most current computer specifications

Content

Wikis, blogs, podcasting, YouTube, social media news releases and other aspects of Web 2.0 are harnessed to devise online public relations strategies. This unit keeps students at the cutting edge of Internet communication technology.

Assessment

Presentation 30%

Group assignment work using wiki 30%

Examination 40%

Unit Fee Information

Student Contribution Rate*Student Contribution Rate**Fee rate - Domestic Students Fee rate - International students
$1224$1224$2324$2477

* Rate for all CSP students, except for those who commenced Education and Nursing units pre 2010
** Rate for CSP students who commenced Education and Nursing units pre 2010
Please note: Unit fees listed do not apply to Deakin Prime students.

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