ALR207 - Media Relations

Unit details

Note: You are seeing the 2011 view of this unit information. These details may no longer be current.
Enrolment modes:

(B, G, W, X)

Credit point(s):1
EFTSL value:0.125
Unit chair:M Sheehan

Note:

Online teaching methods require internet access. Please refer to the most current computer specifications.

Content

The unit examines the theoretical and practical foundations of media relations from the perspective of the communication professions. The unit will overview traditional and new media and examine the relationships between communication professionals from a variety of backgrounds. The unit will foster applied media liaison and writing skills.

Assessment

Media Relations Portfolio (2500 words equivalent) 50% Examination 50%

Unit Fee Information

Student Contribution Rate*Student Contribution Rate**Student Contribution Rate***Fee rate - Domestic Students Fee rate - International students
$1135$1135$1135$2108$2289

* Student contribution rate for Commonwealth Supported students who commenced studies from 2010
** Student contribution rate for Commonwealth Supported students who commenced studies from 2009
*** Student contribution rate for Commonwealth Supported students who commenced studies from 2008
**** Fee rate for students who commenced studies from 2005
***** Fee rate for students who commenced studies from 2006
Please note: Unit fees listed do not apply to Deakin Prime students.