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ASC246 - Sociology of the Media and Popular Culture

Note: You are seeing the 2013 view of this unit information. These details may no longer be current.
Enrolment modes:(B, G, X)
Credit point(s):1
Offerings: Trimester 1
EFTSL value: 0.125
Unit chair:K Lane
Incompatible with: ASC346
Note: Online teaching methods require internet access.
Please refer to the most current computer specifications.

Content

Employing a variety of theoretical perspectives, the unit analyses the social, cultural, economic and political features of mass media. These paradigms are approached from a specifically sociological perspective covering various aspects of the media industries, texts, audiences and newer technologies.
Topics include:

  • Is the media just 'big business'?

  • Can the media influence people's attitudes and behaviour?

  • Do advertisements work?

  • Is the news factual?

  • Why are soap operas so popular?

  • Has the media enhanced citizenship and democracy?

  • Will the Internet be a liberating technology?

Assessment

On-campus: One essay 2000 words 40%, tutorial performance 20%, examination 40%.
Off-campus: One essay 3000 words 60%, examination 40%.

Unit Fee Information

Student Contribution Rate*Student Contribution Rate**Fee rate - Domestic Students Fee rate - International students
$733$733$2192$2359

* Rate for all CSP students, except for those who commenced Education and Nursing units pre 2010
** Rate for CSP students who commenced Education and Nursing units pre 2010
Please note: Unit fees listed do not apply to Deakin Prime students.

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