ASC346 - Sociology of the Media and Popular Culture
|Year||2015 unit information|
|Enrolment modes:||Trimester 1: Burwood (Melbourne), Waurn Ponds (Geelong), Cloud (online)|
|Unit chair:||K Lane|
Campus: 1 x 1 hour Class per week, 1 x 1 hour Seminar per week.
Cloud (online): Learning experiences are via CloudDeakin.
Employing a variety of theoretical perspectives, the unit analyses the social, cultural, economic and political features of mass media. These paradigms are approached from a specifically sociological perspective covering various aspects of the media industries, texts, audiences and newer technologies. Topics include:
- Is the media just 'big business'?
- Can the media influence people's attitudes and behaviour?
- Do advertisements work?
- Is the news factual?
- Why are soap operas so popular?
- Has the media enhanced citizenship and democracy?
- Will the Internet be a liberating technology?
Campus mode: One essay 2000 words 40%, seminar performance 20%, examination 40%.
Cloud (online): One essay 2000 words 40%, online test 20%, examination 40%
Unit Fee Information
|Student Contribution Rate*||Student Contribution Rate**||Fee rate - Domestic Students||Fee rate - International students|
* Rate for all CSP students, except for those who commenced Education and Nursing units pre 2010
** Rate for CSP students who commenced Education and Nursing units pre 2010
Please note: Unit fees listed do not apply to Deakin Prime students.