Current students

Course search

Unit details

Return to previous page

ASC346 - Sociology of the Media and Popular Culture

Note: You are seeing the 2013 view of this unit information. These details may no longer be current. [Go to the current version]
Enrolment modes:(B, G, X)
Credit point(s):1
Offerings: Trimester 1
EFTSL value: 0.125
Unit chair:K Lane
Incompatible with: ASC246
Note: Online teaching methods require internet access.
Please refer to the most current computer specifications.

Content

Employing a variety of theoretical perspectives, the unit analyses the social, cultural, economic and political features of mass media. These paradigms are approached from a specifically sociological perspective covering various aspects of the media industries, texts, audiences and newer technologies. Topics include:

  • Is the media just 'big business'?
  • Can the media influence people's attitudes and behaviour?
  • Do advertisements work?
  • Is the news factual?
  • Why are soap operas so popular?
  • Has the media enhanced citizenship and democracy?
  • Will the Internet be a liberating technology?

Assessment

On-campus: One essay 2000 words 40%, tutorial performance 20%, examination 40%.
Off-campus: One essay 3000 words 60%, examination 40%.

Unit Fee Information

Student Contribution Rate*Student Contribution Rate**Fee rate - Domestic Students Fee rate - International students
$733$733$2192$2359

* Rate for all CSP students, except for those who commenced Education and Nursing units pre 2010
** Rate for CSP students who commenced Education and Nursing units pre 2010
Please note: Unit fees listed do not apply to Deakin Prime students.

Return to previous page

Deakin University acknowledges the traditional land owners of present campus sites.

8th June 2007