MLC206 - Marketing Law
|Year||2016 unit information|
|Enrolment modes:||Trimester 2: Burwood (Melbourne), Warrnambool, Waterfront (Geelong), Cloud (online)|
Not available for Bachelor of Law students
For students commencing courses M300, M307, D301, D313, D317, D321, D322, D325, D338, D366 or D388 from T1 2016: MAA103, MAE101, MAF101, MIS171, MLC101, MMK101, MMM132, MWL101.
Campus: 2 x 1 hour classes, 1 x 1 hour seminar per week
Cloud(online): Learning experiences are via CloudDeakin
The unit is designed to introduce students to competition and consumer issues in complex industrial societies and the implications for sales and product promotion. Particular reference is made to the Competition and Consumer Act 2010 (Cth) Parts IV and V and to intellectual property laws. Topics include: the law applying to advertising; product liability; distribution agreements; franchises and solus agreement and related pro-consumer obligations.
Written Assignment 3500 words 40%, Examination 2 hours 60%