Unit details
MLM790 - Marketing Law
| Offered at: | (B, X) |
|---|---|
| Offerings: | Trimester 2 |
| Credit point(s): | 1 |
| EFTSL value: | 0.125 |
| Unit chair: | V Huang |
| Prerequisite: | Nil |
| Corequisite: | Nil |
| Incompatible with: | MLM760 |
| Contact hours: | 1 x 3 hour seminar per week |
| Note: Online teaching methods require internet access. Please refer to the most current computer specifications. | |
Content
Topics to be addressed include: the competition and consumer provisions of the Trade Practices Act 1974 (Parts IV and V) with particular focus on their implications for advertising, sales, marketing and distribution; intellectual property issues relevant to sales and marketing including registrable forms of intellectual property and common law protection; and enforcement and compliance issues, remedies and defences.
Assessment
Written Assignment 1 2000 words 25%, Written Assignment 2 2000 words 25%, Examination 2 hours 50%
Unit Fee Information
| Student Contribution Rate* | Student Contribution Rate** | Student Contribution Rate*** | Fee rate - Domestic Students | Fee rate - International students |
| $1178 | $1178 | $1178 | $2839 | $2908 |
* Student contribution rate for Commonwealth Supported students who commenced studies from 2010
** Student contribution rate for Commonwealth Supported students who commenced studies from 2009
*** Student contribution rate for Commonwealth Supported students who commenced studies from 2008
Please note: Unit fees listed do not apply to Deakin Prime students.
