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SEM721 - Product Development

Unit details

Year2017 unit information
Enrolment modes:Trimester 1: Waurn Ponds (Geelong), Cloud (online)
Trimester 3: Waurn Ponds (Geelong), Cloud (online)
Credit point(s):1
EFTSL value:0.125
Unit chair:

Paul Collins





Incompatible with:


Contact hours:

Campus: 1 x 3 hour class/seminar per week.

Cloud (online): Learning experiences are via CloudDeakin.


The aim of the unit is to introduce the principles of systems engineering in the context of product development. The structure and phases of product development processes will be discussed in detail. Topics to be addressed in this unit include: product development processes; developing engineering design specifications from the voice of the customer; benchmarking and target setting; concept generation, -development and -selection; creativity templates; functional attribute trade-offs; Failure Mode and Effect Analysis (FMEA).


Written report 25%, technical paper 50%, group oral presentation 25%

Unit Fee Information

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