Core Members are those who perceive their core business to be directly linked to the Alliance activities. Core members will cooperate with Partners mainly by participating in the Advisory Groups that will form for each of the alliance strategies.

Strategic Advisory Groups assist Alliance Coordinators in planning and managing the ongoing business of the Alliance. These groups are convened to help the Alliance achieve the outcomes identified in its strategic goals. Strategic Advisory Groups meet as required, and can be established for direction and planning on specific initiatives.