Graduate Certificate of Marketing
Course summary for international students
|Year||2016 course information|
|Award granted||Graduate Certificate of Marketing|
|Campus||Offered at Burwood (Melbourne)|
|Next available intake|
March (Trimester 1), July (trimester 2), November (trimester 3)*
|Fee paying annual fee - commencing 2016||$16,000 AUD|
|Level||Postgraduate (Graduate Certificate and Graduate Diploma)|
|CRICOS course code||055072G|
IELTS overall score of 6.5 (with no band score less than 6) or equivalent
|Deakin course code||M528|
|Faculty contacts||Deakin International|
Tel +61 3 9627 4877
* Available to off shore internationals only
Please note: Students cannot undertake full time studies in Trimester 3.
- Course overview
- Fees and charges
- Course rules
- Course structure
- Entry requirements - general
- Entry requirements - specific
- Credit for prior learning - general
- How to apply
- Further study
The Graduate Certificate of Marketing provides an understanding of the theoretical, practical and research frameworks which underpin marketing. Marketing consists of the strategies and tactics used to identify, create and maintain satisfying relationships with customers that result in value for both the customer and the marketer.
The course allows articulation to the Master of Marketing.
Fees and charges
Equivalent Full Time Student Load (EFTSL)
EFTSL is the standard annual full time load. Eight credit points is considered the standard full time load for one year of study. If you are studying a graduate certificate of 4 credit points, your total course EFTSL is 0.5.
The annual fee displayed for this course is based on 0.5 EFTSL.
Fee paying place - International (IFP)
A fee paying place is one for which the University does not receive any Government funding. As such, students enrolled in these places are required to contribute the full cost of their course.
Fees for international students apply to persons living in Australia with Temporary Resident status, provided that there is no limitation on study and persons living abroad who are not Australian citizens and do not have Permanent Resident status in Australia.
The actual course fees charged by Deakin University, is based on the course and the study load (EFTSL) being undertaken. The study load (EFSTL) value of each unit offered in 2016 can be viewed from the Unit Search.
The fees per course/unit/credit point may be otherwise subject to an annual increase due to rises in the cost of course delivery and service.
This indicative and annual course fees provided are a guide only. No representation is made that the information provided is current or accurate. Deakin assumes no responsibility for persons relying on indicative course fees to calculate the total future cost of their course. Applicants can email firstname.lastname@example.org au for more information about 2016 fees.
The Graduate Certificate of Marketing requires completion of 4 credit points of units comprising 2 credit points of core units and 2 credit points of elective units. Students successfully completing this course can articulate into the Master of Marketing.
|MPT732/MPK732||Marketing Management #|
plus one unit from:
|MPK701||Research Design and Analysis|
Select 2 credit points of units not already studied from:
|MMK738||Integrated Marketing Communication|
|MPK701||Research Design and Analysis|
|MPT736/MPK736||International Marketing #|
# MPT code denotes study tour version of the unit
Course Learning Outcomes
|Graduate Learning Outcome||Course Learning Outcome|
|Discipline specific knowledge and capabilities||Demonstrate specialised and experience-based knowledge of advanced concepts and theories relating to marketing and business management.|
|Communication||Apply and demonstrate advanced communication skills in marketing and business contexts.|
|Digital literacy||Not explicitly addressed as a learning outcome in this award. |
|Critical thinking||Analyse and apply critical analysis skills to the (business) marketing environment.|
|Problem solving||Apply a range of problem solving techniques to create solutions to real-world and complex marketing applications.|
|Self-management||Not explicitly addressed as a learning outcome in this award.|
|Teamwork||Not explicitly addressed as a learning outcome in this award.|
|Global citizenship||Not explicitly addressed as a learning outcome in this award.|
Entry requirements - general
Deakin University offers admission to postgraduate courses through a number of Admission categories.
In all categories of admission, selection is based primarily on academic merit as indicated by an applicant's previous academic record. The minimum requirements are successful completion of a three-year undergraduate degree, or equivalent, from an approved university or other educational institution or successful completion of other equivalent qualifications gained by examination, or approved professional or industrial experience. International students must also meet the English language requirements.
Entry requirements - specific
Minimum entry requirements:
- Bachelor degree and 3 years relevant work experience^
- Deakin Business and Law Postgraduate Qualifying Program (PQP) and 3 years relevant work experience
- 5 years relevant work experience^
^ Business experience either in a marketing role or in a position with business responsibilities in a marketing related field, such as communications, advertising, market research and/or sales.
IELTS / English language requirements
Please note that English language requirements exist for entry to this course and you will be required to meet the English language level requirement that is applicable in the year of your commencement of studies.
It is the students’ responsibility to ensure that she/he has the required IELTS score to register with any external accredited courses.
Credit for prior learning - general
If you have completed previous studies which you believe may reduce the number of units you have to complete at Deakin, indicate in the appropriate section on your application that you wish to be considered for credit for prior learning. You will need to provide a certified copy of your previous course details so your credit can be determined. If you are eligible, your offer letter will then contain information about your credit for prior learning.
Your credit for prior learning is formally approved prior to your enrolment at Deakin during the Enrolment and Orientation Program. You must bring original documents relating to your previous study so that this approval can occur.
You can also refer to the Credit for Prior Learning System which outlines the credit that may be granted towards a Deakin University degree.
How to apply
- Applicant Portal: Use our online application system to submit and track your application now OR
- Apply through a Deakin International office: Fill out an application form and submit it to a Deakin International office OR
- Apply through a Deakin representative: Take your application form to your preferred agent for assistance.
Tracking your application
If you have already applied and wish to enquire about your application please refer to the relevant area through which you originally applied.
- If you applied through a Deakin representative please contact your representative.
- If you applied through a Deakin International office please contact email@example.com