Master of Communication

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Public Relations

Note: Students wishing to qualify for membership of the Public Relations Institute of Australia (PRIA) must select 6 credit points of ALR-coded units including ALR700, ALR704, ALR731 and ALR732.

Electives

AIP740Public Policy Analysis

ALR704Reputation Management: Crisis, Risk and Responsibility

ALR731Public Relations Theory and Practice

ALR733Advertising Theory and Practice

ALR782Public Affairs and Opinion Formation

ACA715Creative Enterprise Project

ALR700Public Relations Campaigns

ALR701Public Relations Writing and Tactics

ALR710Marketing Communication

ALR718Public Relations, Activism and Social Change

ALR732Research Methods for Contemporary Society (Final year of offer 2015)

ALX711Research Project (4 credit points)

ALX715Research Project A (2 credit points)

ALX716Research Project B (2 credit points)

ALX720Minor Research Project (2 credit points)

ACC700Communication and Creative Arts Internship

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