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AIP781 - Political Communication

Unit details

Year2016 unit information
Enrolment modes:Trimester 2: Cloud (online)
Credit point(s):1
EFTSL value:0.125
Unit chair:

Deborah Walker

Contact hours:

Learning experiences are via CloudDeakin.


This unit is concerned with the interplay of communication and politics, including the transactions that occur among citizens, between citizens and their governments, and among officials within governments. We examine the 'media logic' which pervades contemporary politics and the capacity of different actors to mould public opinion and the policy agenda, and the role here of modern communication technologies. At a more institutional level the unit explores closely the imperative of effective communication within governments, the associated issues and challenges.


Journal, 30%, 1500 words

Research and Writing Exercise, 20%, 1000 words

Essay, 50%, 2500 words

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