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(B, G, W, S*, X)
*Trimester 3 at Waterfront (Geelong) campus only and is delivered in intensive mode for on campus students in Trimester 3 only.
Trimester 1(B, G, W, X) and Trimester 3 (S)
|Previously:||Principles and Practice of Public Relations|
|Unit chair:||R Monaghan|
R Monaghan (B,X); M Sheehan (G,W,S)
ALR103 is delivered in intensive mode for on campus students in Trimester 3.
Online teaching methods require internet access. Please refer to the most current computer specifications.
The unit provides an introduction to the field of public relations. Students learn about what public relations people do, and how they do it. Topics include planning, media relations, employee relations, community relations, international public relations, ethics and public relations law.
2 Online Quizzes worth 10% each;
Written Assignment, 40%, 1600 words;
Exam, 40%, 2 hours duration.
Unit Fee Information
|Student Contribution Rate*||Student Contribution Rate**||Fee rate - Domestic Students||Fee rate - International students|
* Rate for all CSP students, except for those who commenced Education and Nursing units pre 2010
** Rate for CSP students who commenced Education and Nursing units pre 2010
Please note: Unit fees listed do not apply to Deakin Prime students.