Social media and networking
LT13 3:20-5:00pm (Day 1)
Convenor: Trish McCormick and Mary Dracup
Supporting community discussion: Using Drupal to capture a groundswell about National Curriculum and My School
Dr Debra Bateman and Dr Jill Loughlin, School of Education, Faculty of Arts and Education
Ms Margaret Ryan, Marketing - Arts and Education, Faculty of Arts and Education
As part of the ALP election campaign, Ministers Rudd and Gillard appropriated the notion of an educational revolution. For the first time in Australian history, the federal government passed the Australian Curriculum, Assessment and Reporting Authority (ACARA) Act, which gives it the power to control state and territory schools' curriculum practices and accountability. A major concern within these processes has been the lack of opportunity for key stakeholders (teacher educators, teachers, students, parents, Indigenous community members) to participate within the consultative process, which has produced narrow-focused and historically biased accounts of the purposes of schooling.
Over one weekend, the School of Education at Deakin University hosted a public policy forum which included over 100 voices, seeking to provide input to local and federal governments and other policy producers. Through the use of a community Drupal, developed in partnership between academic and professional staff members, the proceedings of the forum were able to be shared with a range of other interested parties (e.g. media, politicians, community members) and those not able to physically attend (e.g. parents, rural, interstate). This presentation outlines the processes of collaboratively building the Drupal, as well as showcasing the rich array of resources and contributions which continue to contribute to community policy discussions.
Web 2.0 VDS: social networking as facilitator of design education
Jeremy Ham, School of Architecture and Building, Faculty of Science and Technology
In 2009 Deakin University and the Chinese University of Hong Kong trialled the use of web 2.0 technologies to enhance learning outcomes in a third-year architectural design studio that was modelled on the Virtual Design Studios (VDS) of the past decades. The studio developed the VDS further by integrating a social learning environment into the blended learning experience. The web 2.0 VDS utilised the social networking site Ning.com, YouTube, Skype, and various 3D modelling, video- and image-processing and chat software to deliver lectures, communicate learning goals, disseminate learning resources, allow submission of and provide feedback and comments to various design works, and assess students' outcomes. This showcase centres on issues of learning and teaching associated with the development of a social network VDS (SNVDS).
Panel discussion - Social media at Deakin (40 minutes)
Ross Monaghan, School of Communication and Creative Arts, Faculty of Arts and Education
Jen Davis, Marketing Division
Emily Alexandra, Deakin International
Kat Clancy, Library
Brett Wilson, Robyn Vercoe, Judith Evans, Knowledge Media Division
- An academic perspective/reflection on experiences in managing / leveraging off social media sites
- Managing the risks associated with social media sites e.g. 'my uni sucks' / 'Deakin stalker'
- Leveraging social media sites to deliver marketing goals
- Social media sites and Deakin branding
- Case study: Deakin International's online community – reaching out to international applicants
- Case study: Deakin University Library's Facebook and twitter experiences
- Doing the ground work: essential planning and preparations for successful social media sites
- Social media updates to the web publishing policy and procedure
