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Deer Motion Capture for Tooheys Extra Dry - Nocturnal Migration

posted: 14 10 2011

The Deakin Motion.Lab team is proud to announce their first project involving a semi-wild quadruped – a deer used in the newest television campaign for Tooheys Extra Dry.

Post production company Alt.vfx contracted the Deakin Motion.Lab to motion capture and retarget the movements of a live deer onto their digital deer replica. 44 shots were tracked, solved, animated and delivered to Alt.vfx for use in the 1 minute long television commercial. Alt.vfx then added their own animation magic, crowd simulations and fur to the beasts before rendering and compositing it all together with live footage.

The result is a spectacular TV ad filled with cheeky deer! Check out the full version here, or go to the Alt.vfx website for a look behind the scenes.


The compilation below features some behind the scenes footage from the motion capture shoot. To view this footage you need QuickTime installed on your machine.