Staff profile - Huong Le

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Dr Huong Le

Position: Lecturer
Faculty or Division: Faculty of Business & Law
Department: Department of Management
Campus: Melbourne Burwood Campus
Phone: +61 3 92517075 +61 3 92517075



Dr Huong Le currently teaches in management at School of Management and Marketing. Huong began her academic career lecturing in Vietnam. Since obtaining her PhD from the University of Sydney and establishing the career in Australia, she has developed a broad range of experience in management and marketing at the University of Wollongong and economics at Macquarie University, and research project appraisal in the Research and Evaluation, Planning and Innovation Directorate, NSW Department of Education and Training. At Deakin she has participated in consultancy projects for the Western Australia and Victoria governments and continues to foster links with industry partners in her home country of Vietnam.  She received a number of awards such as the Best Paper Award in the 2nd Australasian Non-profit and Social Marketing Conference, 2005 and Team Teaching Award MMM132 at Deakin University, 2008.


  • Graduate Certificate of Higher Education, Deakin University, 2009
  • Bachelor of Music, Vietnam, 1996
  • Doctor of Philosophy, University of Sydney, 2005
  • Graduate Diploma of Educational Studies, University of Sydney, 2003

Professional activities

  • Member, Australia and New Zealand Academy of Management (ANZAM)
  • Reviewer, Asia Pacific Journal of Human Resources
  • Reviewer, International Education Journal
  • Reviewer, European Journal of Marketing


Teaching Interests


Human Resource Management

Organisational Behaviour

Knowledge areas

  • Cross-cultural research
  • Employee wellbeing, job satisfaction and interventions
  • Migrant and ethnic minority research
  • Cultural diversity and managing a diverse workforce
  • Tourism and leisure management
  • Arts and culture management and leadership in Vietnam
  • International education and student experience

Student supervision

Recent Research Student Supervision

Trang Tran (APA scholarship holder), PhD project, 2014 - current. "The Impact of Acculturation and Effect of Country-of-Origin on Australian Migrant Attitudes toward Home and Foreign Low-involvement Products". Associate Supervisor

Matthew Buczak, Honours Project, 2014. “The impact of national culture on the transfer of knowledge”. Principal Supervisor.

Conferences and seminars

Recent Conference Presentations

1. Le, H., and Fujimoto, Y., (2011) A participatory model of audience development. Proceedings of the 25th Annual ANZAM Conference 2011, Wellington, 7 – 9 December 2011
2. Le, H. and Fujimoto, Y. (2010) Motivators and Barriers of Ethnic Groups to Engage in Arts Performances. Proceedings of the 24th Annual ANZAM Conference 2010, Adelaide, Australia, 8 – 10 December 2011
3. Edwards, D. and Le, H. (2010). Reflections on multicultural artists’ employment and career prospects. Proceedings of the 24th Annual ANZAM Conference 2010, Adelaide, Australia, 8 – 10 December 2010 
4. Le, H., Frederick, H and Rentschler, R (2010). Cultural Dimensions of Arts Entrepreneurship: Lessons for Vietnam from Australia. Global Conference on SME and Entrepreneurship, Kuala Lumpur, Malaysia, 25-27 August 2010.
5. Le, H. and Sargent, J. (2009). Exploratory study into the use of the web as a marketing tool by arts organisations in Vietnam. Proceedings of the 23rd Annual ANZAM Conference 2009 ‘Sustainable Management and Marketing’, Melbourne, Australia 2-4 December 2009, Promaco Conventions, Canning Bridge, W.A.


Awards and prizes

2012, Visiting Research Fellow, Institute for Innovation in Business and Social Research (IIBSoR), University of Wollongong

2012, Visiting Scholar, The University of Sydney

2008, Team Teaching Award for Management MMM132, Deakin University

2005, The Best Paper Award in the Arts Stream in the 2nd Australasian Non-profit and Social Marketing Conference

2004 to 2005, The Thomas and Ethel Marry Ewing Scholarship, The University of Sydney

2001 to 2004, The Australian Development Scholarship (AusAID)


Research interests

  • Cross-cultural research
  • Employee well-being, job satisfaction and interventions
  • Cultural diversity and managing a diverse workforce
  • Migrant and ethnic minority research
  • Tourism and leisure management
  • International education and student experience

Research grants

2011 – 2012,  Le, Huong and Arambewela, Rodney. "International student experience in regards to university support services" - Bowater Trust Research Grant.  

2011, Fujimoto, Yuka and Le, Huong. "Diversity justice management and social inclusion" -  Central Research Grants Scheme (CRGS), Deakin University.

2010, Le, Huong and Fujimoto, Yuka. "A participatory model for ethnic audience development for the arts in Australia" - Faculty of Business and Law Research Grant, Deakin University.



In press

  1. Le, H., Polonsky, Michael, Arambewela, Rodney (in press). Social inclusion through cultural engagement among ethnic communities, Journal Hospitality Marketing and Management.
  2. Koo, F and Le, H. (in press). ‘Understanding culture, motivation and consumer behaviour’ In B. Christiansen, S. Yildiz and E. Yildiz (eds), Effective Marketing in Contemporary Globalism. IGI Global; Hershey, PA.

Link to publications

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