Research Services Division

Deakin Research

Research Output for Kathryn Chalmers

Note: The 2012, 2013, 2014 publications have not been audited.

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Publications

2011 Deakin Graduate School of Business

Harrison, Paul, McQuilken, Lisa, Robertson, Nichola and Chalmers, Kathryn (2011) Seeking straight answers : consumer decision-making in telecommunications [A6]
DRO entry for this publication

2010 Deakin Graduate School of Business

Harrison, Paul, Massi, Marta and Chalmers, Kathryn (2010) Shutting the gates : an analysis of the psychology of in-home sales of educational software, Deakin University, Melbourne, Vic. [A4]
DRO entry for this publication

Harrison, Paul, Chalmers, Kathryn, d'Souza, Shwetha, Coveney, John*, Ward, Paul*, Mehta, Kaye* and Handsley, Elizabeth* (2010) Targeting children with integrated marketing communications, Flinders University, Adelaide, S.A. [A6]
DRO entry for this publication

Harrison, Paul, Massi, Marta* and Chalmers, Kathryn (2010) Ethical issues in marketing, in Unknown (ed.), AM 2010 : Transformational Marketing : Proceedings of Academy of Marketing Conference, pp. 1-6, Academy of Marketing, Coventry, England [E1]
DRO entry for this publication

Harrison, Paul and Chalmers, Kathryn (2010) Cadbury's freddo frog : a case study of integrated marketing to children and its ethical implications, in Unknown (ed.), AM 2010 : Transformational Marketing : Proceedings of Academy of Marketing Conference, pp. 9-16, Academy of Marketing, Coventry, England [E1]
DRO entry for this publication

Grants and Consultancies

No grants and/or consultancies found or audited – the 2014 HERDC financial return has not been completed or loaded as yet.

Higher Degree by Research Completions supervised by Kathryn Chalmers

No completions found or audited.

Legend:
* Not a member of Deakin University at time of output.

DRO to publications collection last synchronised: Wednesday 16th April 2014 10:04pm

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23rd July 2011