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Deakin Research

Research Output for Jody Evans

Note: The 2012, 2013, 2014 publications have not been audited.

Jump to: Publications | Grants and Consultancies | HDR completions

Jody Evans may be from another institution or only recently joined Deakin University.

Publications

2014 External

Evans, Jody* and Bridson, Kerrie (2014) Koorie Heritage Trust : the window into Koorie culture, The Authors, Melbourne, Vic. [A6]
DRO entry for this publication

Minkiewicz, Joanna*, Evans, Jody* and Bridson, Kerrie (2014) How do consumers co-create their experiences? An exploration in the heritage sector, Journal of marketing management, vol. 30, no. 1-2, pp. 30-59, Taylor & Francis, Abingdon, England [C1]
ERA journal ID: 19828 – Scopus EID: Not tagged
DRO entry for this publication

2013 External

Evans, Jody*, Bridson, Kerrie and Minkiewicz, Joanna* (2013) Demonstrating impact - four case studies of public art museums, Arts Victoria, Melbourne Vic. [A6]
DRO entry for this publication

Evans, Jody* and Bridson, Kerrie (2013) Branding the public art museum sector : a new competitive model, Asia Pacific Social Impact Leadership Centre, Melbourne, Vic. [A6.1]
DRO entry for this publication

Bridson, Kerrie, Evans, Jody*, Mavondo, Felix* and Minkiewicz, Joanna* (2013) Retail brand orientation, positional advantage and organisational performance, International review of retail, distribution and consumer research, vol. 23, no. 3, pp. 245-264, Routledge, Oxon, England [C1]
ERA journal ID: 35940 – Scopus EID: Not tagged
DRO entry for this publication

2012 External

Evans, Jody*, Bridson, Kerrie and Rentschler, Ruth (2012) Drivers, impediments and manifestations of brand orientation in museums : an exploratory study, European journal of marketing, vol. 46, no. 11-12, pp. 1457-1475, Emerald Group Publishing, Bingley, England [C1]
ERA journal ID: 19792 – Scopus EID: Not tagged
DRO entry for this publication

2011 External

Minkiewicz, Joanna*, Evans, Jody*, Bridson, Kerrie and Mavondo, Felix* (2011) Corporate image in the leisure services sector, Journal of services marketing, vol. 25, no. 3, pp. 190-201, Emerald Group Publishing, Bingley, England [C1]
ERA journal ID: 19839 – Scopus EID: Not tagged
Citation counts: Thomson - 1
DRO entry for this publication

Rentschler, Ruth, Bridson, Kerrie and Evans, Jody* (2011) Portrait of a star : National Gallery of Victoria, International journal of arts management, vol. 13, no. 2, pp. 59-73, Ecole des Hautes Etudes Commerciales, Montreal, Canada [C1]
ERA journal ID: 39929 – Scopus EID: Not tagged
DRO entry for this publication

Evans, Jody*, Bridson, Kerrie and Rentschler, Ruth (2011) Manifestations of brand orientation in museums : an exploratory study, in Noble, Stephanie M. and Noble, Charles H. (eds), Summer Marketing Educators' Conference Proceedings : Marketing 2011: Delivering Value in Turbulent Times, pp. 435-442, American Marketing Association, Chicago, Ill. [E1]
DRO entry for this publication

2008 External

Bridson, Kerrie, Evans, Jody* and Hickman, Melissa* (2008) Assessing the relationship between loyalty program attributes, store satisfaction and store loyalty, Journal of retailing and consumer services, vol. 15, no. 5, pp. 364-374, Pergamon, Oxford, England [C1]
ERA journal ID: 19837 – Scopus EID: 2-s2.0-44449115100
Citation counts: Scopus - 29
DRO entry for this publication

Evans, Jody*, Bridson, Kerrie, Byrom, John* and Medway, Dominic* (2008) Revisiting retail internationalisation drivers, impediments and business strategy, International journal of retail and distribution management, vol. 36, no. 4, pp. 260-280, Emerald Group Publishing Limited, Bingley, England [C1]
ERA journal ID: 22207 – Scopus EID: 2-s2.0-41149105456
Citation counts: Scopus - 16
DRO entry for this publication

Evans, Jody*, Mavondo, Felix T.* and Bridson, Kerrie (2008) Psychic distance : antecedents, retail strategy implications and performance outcomes, Journal of international marketing, vol. 16, no. 2, pp. 32-63, American Marketing Association, Chicago, Ill. [C1]
ERA journal ID: 31113 – Scopus EID: 2-s2.0-45949083770
Citation counts: Scopus - 41, Thomson - 25
DRO entry for this publication

Minkiewicz, Joanne*, Evans, Jody* and Bridson, Kerrie (2008) Building brand identity : Does it pay? An investigation into cultural and recreational services, in Spanjaard, Daniela; Denize, Sara and Sharma, Neeru (eds), ANZMAC 2008 : Australian and New Zealand Marketing Academy Conference 2008 : Marketing : shifting the focus from mainstream to offbeat, pp. 1-8, Promaco Conventions, Canning Bridge, W.A. [E1]
DRO entry for this publication

Minkiewicz, Joanne*, Evans, Jody*, Bridson, Kerrie and Mavondo, Felix* (2008) An investigation of corporate image, customer satisfaction and loyalty-more than just monkey business, in Spanjaard, Daniela; Denize, Sara and Sharma, Neeru (eds), ANZMAC 2008 : Australian and New Zealand Marketing Academy Conference 2008 : Marketing : shifting the focus from mainstream to offbeat, pp. 1-7, Promaco Conventions, Canning Bridge, W.A. [E1]
DRO entry for this publication

Zur, Andrew*, Evans, Jody* and Bridson, Kerrie (2008) CSR orientation and organisational performance in the Australian retail industry, in Spanjaard, Daniela; Denize, Sara and Sharma, Neeru (eds), ANZMAC 2008 : Australian and New Zealand Marketing Academy Conference 2008 : Marketing : shifting the focus from mainstream to offbeat, pp. 1-8, Promaco Conventions, Canning Bridge, W.A. [E1]
DRO entry for this publication

2007 External

Bridson, Kerrie and Evans, Jody* (2007) Don't tate us! The impediments and drivers of branding museums, in Thyne, Maree; Deans, Kenneth R. and Gnoth, Juergen (eds), ANZMAC 2007 : 3Rs, reputation responsibility relevance, pp. 430-436, University of Otago, School of Business, Dept. of Marketing, Dunedin, New Zealand [E1]
DRO entry for this publication

2006 External

Parker, Melina*, Bridson, Kerrie and Evans, Jody* (2006) Motivations for developing direct trade relationships, International journal of retail & distribution management, vol. 34, no. 2, pp. 121-134, Emerald Group Publishing Ltd, Bingley, England [C1]
ERA journal ID: 22207 – Scopus EID: 2-s2.0-33644560050
Citation counts: Scopus - 8
DRO entry for this publication

Evans, Jody* and Bridson, Kerrie (2006) Brand orientation and retail strategy within the Australian museum sector, in Egan, John and Baines, Paul (eds), Academy of Marketing Conference, 4-6 July 2006 : hosted by Middlesex University Business School, London, Middlesex University, London, England [E1]
DRO entry for this publication

Parker, Melina*, Evans, Jody* and Bridson, Kerrie (2006) Relational capabilities and brand strategy within commoditised industries, in Patti, Charles H.; Drennan, Judy; Ali, Yunus and van Dessel, Maria (eds), ANZMAC 2006 : Advancing theory, maintaining relevance, proceedings, Queensland University of Technology, School of Advertising, Marketing and Public Relations, Brisbane, Qld. [E1]
DRO entry for this publication

Parker, Melina*, Bridson, Kerrie and Evans, Jody* (2006) Advances in buyer-supplier relationship understanding, in Egan, John and Baines, Paul (eds), Academy of Marketing Conference, 4-6 July 2006 : hosted by Middlesex University Business School, London, Middlesex University, London, England [E1]
DRO entry for this publication

2005 External

Dixon, Jane*, Bridson, Kerrie, Evans, Jody* and Morrison, Michael* (2005) An alternative perspective on relationships, loyalty and future store choice, International review of retail, distribution and consumer research, vol. 15, no. 4, pp. 351-374, Routledge, Abingdon, England [C1.1]
ERA journal ID: 35940 – Scopus EID: Not tagged
DRO entry for this publication

Evans, Jody* and Bridson, Kerrie (2005) Explaining retail offer adaptation through psychic distance, International journal of retail & distribution management, vol. 33, no. 1, pp. 69-78, Emerald Group Publishing Ltd, Bingley, England [C1.1]
ERA journal ID: 22207 – Scopus EID: 2-s2.0-18844376109
Citation counts: Scopus - 17
DRO entry for this publication

Bridson, Kerrie, Hickman, Melissa* and Evans, Jody* (2005) Loyalty program attributes and their influence on retail customer satisfaction, in Purchase, Sharon (eds), ANZMAC 2005 : Broadening the boundaries, conference proceedings, pp. 8-13, ANZMAC, Dunedin, N.Z. [E1]
DRO entry for this publication

Evans, Jody*, Bridson, Kerrie, Byrom, John* and Medway, Dominic* (2005) The mediating role of competitive advantage in the relationship between organisational capabilities and retail performance, in Purchase, Sharon (eds), ANZMAC 2005 : Broadening the boundaries, conference proceedings, pp. 21-27, University of Western Australia, School of Business, Perth, W.A. [E1]
DRO entry for this publication

Evans, Jody*, Bridson, Kerrie, Byrom, John* and Medway, Dominic* (2005) Retail internationalisation : drivers, impediments and business strategy, in Unknown (ed.), Research in the Distributive Trades : Proceedings of the 13th International European Association for Education and Research in Commercial Distribution, pp. 1-10, Lund University, Lund, Sweden [E1]
DRO entry for this publication

Parker, Melina M.*, Evans, Jody* and Bridson, Kerrie (2005) Buyer-supplier relationships and brand strategy within commoditised industries : a suggested theoretical framework, in European Association for Education and Research in Commercial Distribution (eds), Research in the Distributive Trades : Proceedings of the 13th International European Association for Education and Research in Commercial Distribution, pp. 1-17, Lund University, Sweden [E1]
DRO entry for this publication

2004 External

Bridson, Kerrie* and Evans, Jody* (2004) The secret to a fashion advantage is brand orientation, International journal of retail & distribution management, vol. 32, no. 8, pp. 403-411, Emerald Group Publishing Ltd, Bradford, England [C1.1]
ERA journal ID: 22207 – Scopus EID: Not tagged
DRO entry for this publication

Evans, Jody*, Bridson, Kerrie, Byrom, John* and Medway, Dominic* (2004) A resource-based view of retail competitive advantage, in Wiley, Jim and Thirkell, Peter (eds), ANZMAC 2004 : marketing accountabilities and responsibilities, conference proceedings, pp. 1-7, ANZMAC, Dunedin, N.Z. [E1.1]
DRO entry for this publication

2003 External

Bridson, Kerrie, Evans, Jody* and Mavondo, Felix* (2003) The role of brand orientation in explaining retail offer advantage, in Magis, Helena (eds), EAERCD 2003 : 12th European Association for Education and Research in Commercial Distribution conference proceedings, pp. 1-12, ESCP-EAP/CERIDICE, Paris, France [E1.1]
DRO entry for this publication

2001 External

Bridson, Kerrie, Mavondo, F.* and Evans, J.* (2001) An Australian perspective on the relationships between standardisation of the retail offer, the retail brand and organisational performance, in Spotts, Harlan E.; Meadow, H. Lee and Smith, Scott M. (eds), Proceedings of the tenth biennial World Marketing Congress : global marketing issues at the turn of the millennium, Academy of Marketing Science, Cardiff, Wales [E1.1]
DRO entry for this publication

Grants and Consultancies

No grants and/or consultancies found or audited – the 2014 HERDC financial return has not been completed or loaded as yet.

Higher Degree by Research Completions supervised by Jody Evans

No completions found or audited.

Legend:
* Not a member of Deakin University at time of output.

DRO to publications collection last synchronised: Friday 25th July 2014 10:04pm

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23rd July 2011