Research Output for Romana Garma
Note: The 2012, 2013 publications have not been audited.
Jump to: Publications | Grants and Consultancies | HDR completions
Romana Garma may be from another institution or only recently joined Deakin University.
Publications
2012 External
Polonsky, Michael Jay, Vocino, Andrea, Grau, Stacy Landreth*, Garma, Romana* and Ferdous, Ahmed Shahriar (2012) The impact of general and carbon-related environmental knowledge on attitudes and behaviour of US consumers, Journal of marketing management, vol. 28, no. 3-4, pp. 238-263, Routledge, Abingdon, England [C1]
ERA journal ID: 19828 – Scopus EID: 2-s2.0-84859180647
Citation counts:Scopus - 1
DRO entry for this publication
2011 External
Polonsky, Michael J, Garma, Roma* and Landreth Grau, Stacy* (2011) Western consumers' understanding of carbon offsets and its relationship to behavior, Asia pacific journal of marketing and logistics, vol. 23, no. 5, pp. 583-603, Emerald Group Publishing, Bingley, U. K. [C1]
ERA journal ID: 19787 – Scopus EID: Not taggedPolonsky, Michael Jay, Lefroy, Kathryn*, Garma, Romana* and Chia, Norman* (2011) Strategic and tactical alliances : do environmental non-profits manage them differently?, Australasian marketing journal, vol. 19, no. 1, pp. 43-51, Elsevier, Oxford, England [C1]
ERA journal ID: 19788 – Scopus EID: Not tagged2010 External
Polonsky, Michael J., Grau, Stacy Landreth* and Garma, Romana* (2010) The new greenwash? Potential marketing problems with carbon offsets, International journal of business studies, vol. 18, no. 1, pp. 49-54, Edith Cowan University, Bunbury, W.A. [C1]
ERA journal ID: 125301 – Scopus EID: Not taggedPolonsky, Michael Jay, Vocino, Andrea, Grau, Stacy Landreth* and Garma, Romana* (2010) General and carbon related environmental knowledge, attitudes and behavior : a structural equation modelling approach, in Iyer, Easwar and Coulter, Robin (eds), AMA 2010 : Enhancing Knowledge Development in Marketing : proceedings of the 2010 American Marketing Association Summer Educators Conference. Vol.21, pp. 294-295, American Marketing Association, Chicago, Ill. [E3]
2009 External
Garman, Romana*, Vocino, Andrea and Polonsky, Michael Jay (2009) Modelling general and carbon related environmental knowlegde, attitudes and behaviour, in Tojib, Dewi (eds), ANZMAC 2009 : Sustainable management and marketing conference, Monash University, Melbourne, Vic. [E1]
Polonsky, Michael, Grau, Stacy Landreth* and Garma, Romana* (2009) Exploring US consumers understanding of carbon offsets, in Robinson, Leroy Jr. (eds), AMS 2009 : Developments in marketing science : annual conference of the Academy of Marketing Science, pp. 14-18, Academy of Marketing Science, Coral Gables, Fla. [E1]
2008 External
Wong, Chui Yim*, Polonsky, Michael and Garma, Romana* (2008) The impact of consumer ethnocentrism and country of origin sub-components for high involvement products on young Chinese consumers' product assessments, Asia Pacific journal of marketing and logistics, vol. 20, no. 4, pp. 455-478, MCB University Press (Emerald), Bradford, England [C1]
ERA journal ID: 19787 – Scopus EID: Not taggedPolonsky, Michael and Garma, Romana* (2008) Are carbon offsets potentially the new "greenwash?", in Spanjaard, Daniela; Denize, Sara and Sharma, Neeru (eds), ANZMAC 2008 : Australian and New Zealand Marketing Academy Conference 2008 : Marketing : Shifting the Focus from Mainstream to Offbeat, Promaco Conventions Pty Ltd, Canning Bridge, W.A. [E1]
2007 External
Wong, Chui Yim*, Garma, Romana* and Polonsky, Michael* (2007) Product evaluation and purchase intention : impact of country-of-origin and experience in living in a foreign country, Sunway academic journal, vol. 4, pp. 14-26, Sunway University College, Bandar, Malaysia [C3.1]
ERA journal ID: 41500 – Scopus EID: Not taggedRinger, Allison and Garma, Romana* (2007) Does the motivation to help differ between generation X and Y?, in Thyne, Maree; Deans, Kenneth R. and Gnoth, Juergen (eds), Australian & New Zealand Marketing Academy. Conference (2007 : University of Otago), pp. 1067-1073, University of Otago, School of Business, Dept. of Marketing, Dunedin, N.Z. [E1]
2006 External
Polonsky, Michael*, Garma, Romana* and Mittelstaedt, John D.* (2006) An examination of the globalisation of authorship in publishing in 20 leading marketing journals, European business review, vol. 18, no. 6, pp. 437-456, Emerald Group Publishing, Bingley, England [C1.1]
ERA journal ID: 19159 – Scopus EID: 2-s2.0-33750267930
Citation counts:Polonsky, Michael* and Garma, Romana* (2006) Service blueprinting : a potential tool for improving cause-donor exchanges, Journal of nonprofit and public sector marketing, vol. 16, no. 1 & 2, pp. 1-20, New York, N.Y., Haworth Press, Inc. [C1.1]
ERA journal ID: 35910 – Scopus EID: 2-s2.0-33750511950
Citation counts:Wong, Chui Yim*, Polonsky, Michael* and Garma, Romana* (2006) Does the experience and exposure of foreign origin affect Chinese consumers' country of origin (COO) perception of products?, in Moon, Junyean (eds), AMS/KAMS 2006 : Cultural perspectives in marketing conference, pp. 14-2652, Academy of Marketing Science/Korean Academy of Marketing Science, Seoul, Korea [E1.1]
2005 External
Polonsky, Michael*, Garma, Romana* and Mittelstaedt, John D.* (2005) Publishing in 20 leading marketing journals – an examination of global performance, in Purchase, Sharon (eds), ANZMAC 2005 : Proceedings of the Australia and New Zealand Marketing Association Conference 2005, pp. 180-187, ANZMAC, Perth, W.A. [E1.1]
Wong, Chui Yim*, Polonsky, Michael* and Garma, Romana* (2005) Chinese consumers' perceptions of country design, assembly and parts capabilities : does country considered or consumer acculturation matter?, in Purchase, Sharon (eds), ANZMAC 2005 : Proceedings of the Australia and New Zealand Marketing Association Conference 2005, pp. 159-167, ANZMAC, Perth, W.A. [E1.1]
2004 External
Polonsky, Michael*, Garma, Romana* and Chia, Norman* (2004) Australian environmental alliances from an environmental NGOs perspective, Journal of marketing theory & practice, vol. 12, no. 2, pp. 73-86, Association of Marketing Theory and Practice, Statesboro, Ga. [C1.1]
ERA journal ID: 19830 – Scopus EID: Not taggedPolonsky, Michael Jay*, Garma, Romana* and Chia, Norman* (2004) Managing strategic versus tactical green collaborations : a nonprofit perspective, in Wiley, Jim and Thirkell, Peter (eds), ANZMAC 2004 : marketing accountabilities and responsibilities, proceedings, pp. 1-7, School of Marketing and International Business, Victoria University of Wellington, Wellington, N.Z. [E1.1]
2003 External
Polonsky, Michael* and Garma, Romana* (2003) Blueprinting perspective to managing giving, in Spotts, Harlan E. (eds), AMS 2003 : Academy of Marketing Science annual conference : Creating and delivering value in marketing : worldwide perspectives on a value-centric orientation, pp. 1-5, Academy of Marketing Science, Coral Gables, Fla. [E1.1]
Grants and Consultancies
No grants and/or consultancies found or audited – the 2012 HERDC financial return has not been completed or loaded as yet.
Higher Degree by Research Completions supervised by Romana Garma
No completions found or audited.
- Legend:
- * Not a member of Deakin University at time of output.
DRO to publications collection last synchronised: Wednesday 22nd May 2013 10:04pm
