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Deakin Research

Research Output for Desmond Minh Hou Poh

Note: The 2012, 2013, 2014, 2015 publications have not been audited.

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2002 School of Management and Marketing

Poh, Desmond Minh Hou and Adam, Stewart (2002) An exploratory investigation of attitude toward the website and the advertising hierarchy of effects, in Treloar, Andrew and Ellis, Allan (eds), AusWeb02, the Web enabled global village : proceedings of AusWeb02, the eighth Australian World Wide Web Conference, pp. 620-631, Southern Cross University, Lismore, N.S.W. [E1]
DRO entry for this publication

Grants and Consultancies

No grants and/or consultancies found or audited – the 2014 HERDC financial return has not been completed or loaded as yet.

Higher Degree by Research Completions supervised by Desmond Minh Hou Poh

No completions found or audited.

* Not a member of Deakin University at time of output.

DRO to publications collection last synchronised: Saturday 30th May 2015 10:04pm

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4th May 2015