Research Services Division

Deakin Research

Research Output for Deirdre Stratford Quinn-Allan

Note: The 2012, 2013, 2014 publications have not been audited.

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Publications

2012 School of Communication and Creative Arts

Quinn-Allan, Deirdre (2012) Telstra - the 3 Rs of social media engagement, in Belch, George; Belch, Michael; Kerr, Gayle and Powell, Irene (eds), Advertising : an integrated marketing communication perspective, pp. 78-81, McGraw Hill, North Ryde, N.S.W [B1]
DRO entry for this publication

Quinn-Allan, Deirdre (2012) EFTPOS : The building of a brand, Strategic communication : cases in marketing, public relations, advertising and media, pp. 103-113, Pearson Australia, Frenchs Forest, N. S. W. [B1]
DRO entry for this publication

2010 School of Communication and Creative Arts

Quinn-Allan, Deirdre (2010) Public relations, education, and social media : issues for professionalism in the digital age, Asia Pacific public relations journal, vol. 11, no. 1, pp. 41-55, Deakin University, School of Communication and Creative Arts, Geelong, Vic [C1.1]
ERA journal ID: 31120 – Scopus EID: Not tagged
DRO entry for this publication

Quinn-Allan, Deirdre (2010) Book review : The 21st century media (r)evolution, Asia Pacific public relations journal, vol. 11, no. 2, pp. 97-98, Deakin University, School of Communication and Creative Arts, Geelong, Vic. [C4]
ERA journal ID: 31120 – Scopus EID: Not tagged
DRO entry for this publication

2009 School of Communication and Creative Arts

Quinn-Allan, Deirdre (2009) Campaign evaluation, in Sheehan, Mark and Xavier, Robina (eds), Public relations campaigns, pp. 65-80, Oxford University Press, South Melbourne, Vic. [B1]
DRO entry for this publication

Quinn-Allan, Deirdre (2009) Case study : Coke Zero, in Belch, George E.; Belch, Michael A.; Kerr, Gayle and Powell, Irene (eds), Advertising and promotion : an integrated marketing communications perspective, pp. 86-89, McGraw-Hill Australia, Sydney, N.S.W. [B1]
DRO entry for this publication

2008 School of Communication and Creative Arts

Quinn, Stephen and Quinn-Allan, Deirdre (2008) Where is the business model for citizen journalism?, Australian journalism review, vol. 30, no. 2, pp. 75-84, Journalism Education Association, St Lucia, Qld. [C1]
ERA journal ID: 9203 – Scopus EID: Not tagged
DRO entry for this publication

Quinn-Allan, Deirdre (2008) Case Study - Coke Zero, in Belch, George E. (eds), Advertising and promotion : An integrated marketing communications perspective, pp. 86-117, McGraw-Hill Higher Education, Australia [D2]
DRO entry for this publication

2007 School of Communication and Creative Arts

Quinn-Allan, Deirdre and Kirby, Brownyn (2007) Second life first hand: a teacher perspective, Asia Pacific public relations journal, vol. 8, pp. 149-161, Deakin University, School of Communication and Creative Arts, Geelong, Vic [C1]
ERA journal ID: 31120 – Scopus EID: Not tagged
DRO entry for this publication

2006 School of Communication and Creative Arts

Quinn, Stephen and Quinn-Allan, Deirdre (2006) User-generated content and the changing news cycle, Australian journalism review, vol. 28, no. 1, pp. 57-70, Journalism Education Association, Brisbane, Qld [C1]
ERA journal ID: 9203 – Scopus EID: Not tagged
DRO entry for this publication

Quinn-Allan, Deirdre (2006) An exploration of massively multiplayer online role playing games : their application to public relations education and possible future public relations practice, Asia Pacific public relations journal, vol. 7, no. 1, pp. 235-246, Deakin University, School of Communication and Creative Arts, Geelong, Vic [C1]
ERA journal ID: 31120 – Scopus EID: Not tagged
DRO entry for this publication

2005 School of Communication and Creative Arts

Quinn, Stephen and Quinn-Allan, Deirdre (2005) The world-wide spread of journalism convergence, in Stockwell, Stephen and Isakhan, Ben (eds), Proceedings of the 2005 Journalism Education Association Conference, Griffith University, School of Arts, Griffith, Qld. [E1]
DRO entry for this publication

Grants and Consultancies

No grants and/or consultancies found or audited – the 2014 HERDC financial return has not been completed or loaded as yet.

Higher Degree by Research Completions supervised by Deirdre Stratford Quinn-Allan

No completions found or audited.

Legend:
* Not a member of Deakin University at time of output.

DRO to publications collection last synchronised: Friday 18th April 2014 10:04pm

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23rd July 2011