Research Services Division

Deakin Research

Research Output for Peter Smolianov

Note: The 2012, 2013, 2014 publications have not been audited.

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Publications

2005 School of Management and Marketing

Smolianov, Peter and Shilbury, David (2005) Examining integrated advertising and sponsorship in corporate marketing through televised sport, Sport marketing quarterly, vol. 14, no. 4, pp. 239-250, College of Physical Activity & Sport Sciences, West Virginia University, Morgantown, W. Va. [C1]
ERA journal ID: 19505 – Scopus EID: Not tagged
DRO entry for this publication

2003 School of Management and Marketing

Smolianov, P. (2003) How managers of televised sporting events should help sponsors to increase sales by integrating sponsorship and advertising, ESMC 2003 : Book of abstracts : 11th Eurpoean Sport Management Congress, pp. 171-172, Stockholm University College of Physical Education and Sports, Stockholm, Sweden [E3]
DRO entry for this publication

2001 School of Management and Marketing

Smolianov, Peter (2001) Marketing through televised sporting events, SMAANZ 2001 : global issues in sport management, p. 1, Victoria University, Melbourne, Vic. [L3]
DRO entry for this publication

2000 School of Management and Marketing

Smolianov, P. (2000) Evaluation Model for Corporate Marketing Through Televised Sporting Events, The Challenge: Sport Management Beyond 2000: The 3rd International Sport Management Alliance Conference, p. 39, Sport Management Association of Australia & NZ, Sydney, NSW [L3]
no DRO entry yet for this publication

1997 School of Management and Marketing

Turner, P., Smolianov, P. and Shilbury, D. (1997) Developing the Sport-Television Relationship, 2nd Annual Sport Management Association of Australian and New Zealand, pp. 167-181, Sports Management Association of Australia & NZ, Geelong Victoria [E1]
no DRO entry yet for this publication

1996 School of Management and Marketing

Smolianov, P. and Shilbury, D. (1996) An Investigation of Sport Marketing Competencies, Sport Marketing Quarterly, vol. 0, no. 0, pp. 27-36, FIT, USA [C1]
ERA journal ID: 19505 – Scopus EID: Not tagged
no DRO entry yet for this publication

Grants and Consultancies

No grants and/or consultancies found or audited – the 2014 HERDC financial return has not been completed or loaded as yet.

Higher Degree by Research Completions supervised by Peter Smolianov

No completions found or audited.

Legend:
* Not a member of Deakin University at time of output.

DRO to publications collection last synchronised: Sunday 14th September 2014 10:04pm

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23rd July 2011