Dr Alexia Maddox

My background is as a sociologist of technlogy and my research interests include the social impacts of technology, such as social media and digital networked technologies. 

I study digital frontiers and generally conduct communities studies with stigmatised populations using technology to create and connect in emerging spaces online.

To do this work, I have specialised in research methods and am fascinated by the different ways that we can conduct research in these frontier spaces of social experimentation.

My book, ‘Research Methods and Global Online Communities: a case study’ presents an approach to mixed-methods research and is written to support postgraduate and early career researchers in exploring these evolving social spaces through a myriad of techniques.

Deakin University, Lecturer in Communications

Canela Consulting, Research Associate

Digital community; Social ecology; Digital networked technologies; Social Science research methodology including survey design, social media analysis, mixed methods studies, participant observation and digital ethnography.