Dr Joshua Newton

STAFF PROFILE

Position

Senior Lecturer in Marketing

Faculty

Faculty of Business and Law

Department

BL Deakin Business School

Campus

Melbourne Burwood Campus

Biography

Josh Newton completed his PhD (Psychology) at Monash University in 2011 and is now employed as a Senior Lecturer in the Department of Marketing at Deakin University. His research interests include social marketing, particularly in the areas of health and sustainability, and consumer behaviour. Josh has conducted research across a range of social marketing contexts, including physical activity, nutrition, organ donation, sport injury prevention, sexual health, international health, illegal dumping of rubbish, and climate change. He has also published in a range of outlets, including the European Journal of Marketing, Tourism Management, Industrial Marketing Management, Journal of Advertising Research, Journal of Advertising, Journal of Marketing Management, Journal of Business Research, Marketing Letters, and International Marketing Review.

Read more on Joshua's profile

Research interests

social marketing, consumer behaviour

Publications

Filter by

2017

This is your stomach speaking: anthropomorphized health messages reduce portion size preferences among the powerless

F Newton, J Newton, J Wong

(2017), Vol. 75, pp. 229-239, Journal of business research, Amsterdam, The Netherlands, C1

journal

Exploring the wicked problem of athlete and consumer vulnerability in sport

K Westberg, C Stavros, A Smith, J Newton, S Lindsay, S Kelly, S Beus, D Adair

(2017), Vol. 7, pp. 94-112, Journal of social marketing, Bingley, Eng., C1

journal
2016

Translating guidelines for the diagnosis and management of sports-related concussion into practice

A Donaldson, J Newton, P McCrory, P White, G Davis, M Makdissi, C Finch

(2016), Vol. 10, pp. 120-135, American journal of lifestyle medicine, London, Eng., C1

journal

Powerlessness following service failure and its implications for service recovery

J Wong, J Newton, F Newton

(2016), Vol. 27, pp. 63-75, Marketing letters, Berlin, Germany, C1

journal

Implementation of concussion guidelines in community Australian Football and Rugby League- the experiences and challenges faced by coaches and sports trainers

J Kemp, J Newton, P White, C Finch

(2016), pp. 305-310, Journal of science and medicine in sport, Chatswood, N.S.W., C1

journal

Evaluating social marketing's upstream metaphor: does it capture the flows of behavioural influence between 'upstream' and 'downstream' actors?

J Newton, F Newton, S Rep

(2016), Vol. 32, pp. 1103-1122, Journal of marketing management, London, Eng., C1

journal

Listerine - for the bridesmaid who's never a bride: disparaging humour increases brand attitude and recall among the powerless

J Newton, J Wong, F Newton

(2016), Vol. 50, pp. 1137-1158, European journal of marketing, Bingley, Eng., C1

journal

Australian Football League concussion guidelines: what do community players think?

P White, A Donaldson, S Sullivan, J Newton, C Finch

(2016), Vol. 2, pp. 1-6, BMJ open sport exercise medicine, London, Eng., C1

journal
2015

Environmental concern and environmental purchase intentions: the mediating role of learning strategy

J Newton, Y Tsarenko, C Ferraro, S Sands

(2015), Vol. 69, pp. 1974-1981, Journal of Business Research, Amsterdam, The Netherlands, C1

journal

The MOVE study: a study protocol for a randomised controlled trial assessing interventions to maximise attendance at physical activity facilities

J Newton, R Klein, A Bauman, F Newton, A Mahal, K Gilbert, L Piterman, M Ewing, R Donovan, B Smith

(2015), Vol. 15, pp. 1-9, BMC public health, London, Eng., C1

journal

A cross-nationally validated decision-making model of environmental coaction

J Newton, F Newton, T Salzberger, M Ewing

(2015), Vol. 32, pp. 350-365, International Marketing Review, C1

journal

The social status of health message endorsers influences the health intentions of the powerless

J Newton, J Wong, F Newton

(2015), Vol. 44, pp. 151-160, Journal of Advertising, Abingdon, Eng., C1

journal
2014

Intention to use sport concussion guidelines among community-level coaches and sports trainers

J Newton, P White, M Ewing, M Makdissi, A Davis Gavin, A Donaldson, S Sullivan, H Seward, C Finch

(2014), Vol. 17, pp. 469-573, Journal of science and medicine in sport, Amsterdam, Netherlands, C1-1

journal

Knowledge about sports-related concussion: is the message getting through to coaches and trainers?

P White, J Newton, M Makdissi, S Sullivan, G Davis, P McCrory, A Donaldson, M Ewing, C Finch

(2014), Vol. 48, pp. 119-124, British Journal of Sports Medicine, London, England, C1-1

journal

Effects of power and individual-level cultural orientation on preferences for volunteer tourism

J Wong, J Newton, F Newton

(2014), Vol. 42, pp. 132-140, Tourism management, Amsterdam, The Netherlands, C1-1

journal

When nutritional guidelines and life collide: family fruit and vegetable socialisation practices in low socioeconomic communities

S Judd, J Newton, F Newton, M Ewing

(2014), Vol. 30, pp. 1625-1653, Journal of marketing management, Abingdon, Eng., C1

journal

How contagious is your viral marketing campaign? A mathematics model for assessing campaign performance

M Ewing, D Stewart, D Mather, J Newton

(2014), Vol. 54, pp. 205-216, Journal of advertising research, New York, N. Y., C1

journal

The dimensional salience solution to the expectancy - value muddle : an extension

J Newton, F Newton, M Ewing

(2014), Vol. 29, pp. 1458-1475, Psychology and health, Abingdon, England, C1

journal

Resolving contradictions in institutional demands through loose coupling

J Newton, M Ewing, P Collier

(2014), Vol. 43, pp. 747-753, Industrial marketing management, Amsterdam, The Netherlands, C1

journal

Skills training to avoid inadvertent plagiarism: results from a randomised control study

F Newton, J Wright, J Newton

(2014), Vol. 33, pp. 1180-1193, Higher education research & development, London, Eng., C1-1

journal
2013

Conceptual overlap between moral norms and anticipated regret in the prediction of intention: implications for theory of planned behaviour research

J Newton, F Newton, M Ewing, S Burney, M Hay

(2013), Vol. 28, pp. 495-513, Psychology and Health, Oxford, Eng., C1-1

journal

Ethical evaluation of audience segmentation in social marketing

J Newton, F Newton, T Turk, M Ewing

(2013), Vol. 47, pp. 1421-1438, European journal of marketing, Bingley, England, C1-1

journal

Social marketing : why injury prevention needs to adopt this behaviour change approach

J Newton, M Ewing, C Finch

(2013), Vol. 47, pp. 665-667, British journal of sports medicine, London, England, C1-1

journal

Gender differences in beliefs about condom use among young, heterosexual Australian adults

F Newton, J Newton, L Windisch, M Ewing

(2013), Vol. 72, pp. 443-449, Health education journal, London, England, C1-1

journal

Evaluating the efficacy of tuberculosis advocacy, communication and social mobilization (ACSM) activities in Pakistan : a cross-sectional study

T Turk, F Newton, J Newton, F Naureen, J Bokhari

(2013), Vol. 13, pp. 1-8, BMC public health, London, England, C1-1

journal
2012

Resolving the theory of planned behaviour's 'expectancy-value muddle' using dimensional salience

J Newton, M Ewing, S Burney, M Hay

(2012), Vol. 27, pp. 588-602, Psychology and Health, Oxford, UK, C1-1

journal
2011

How does the general public view posthumous organ donation? A meta-synthesis of the qualitative literature

J Newton

(2011), Vol. 11, pp. 1-11, BMC public health, London, England, C1-1

journal
2010

A profile of Australian adults who have discussed their posthumous organ donation wishes with family members

J Newton, S Burney, M Hay, M Ewing

(2010), Vol. 15, pp. 470-486, Journal of health communication, Oxford, England, C1-1

journal

Funded Projects at Deakin

Industry and Other Funding

Testing the efficacy of double opt-in and cooling off periods

Dr Paul Harrison, Dr Joshua Newton

  • 2016: $20,000

Supervisions

No completed student supervisions to report