Dr Martin Potter

STAFF PROFILE

Position

Senior Lecturer, Film

Faculty

Faculty of Arts and Education

Department

School of Comm & Creative Arts

Campus

Melbourne Burwood Campus

Biography

Martin Potter researches and lectures in Screen and Design at Deakin University. In academia, he has worked with James Cook University, Monash University and the Centre for Communication and Social Change at University of Queensland.

Martin has an extensive publication record as a documentary producer including 20+ hours of commissioned broadcast television content in Australia and he founded and ran 2 media companies from startup to sale.

Since 2006 Martin has focussed on transmedia production - exploring how creative work and distribution across a range of media can foster community and drive social change. As creative director and producer of transmedia and media for development projects, he has been extremely successful in resourcing project funding for innovative participatory media, art and documentary projects. This work has been funded by an array of international funders including UN agencies such as UNICEF, the UN Development Programme (UNDP) and UN-Habitat, the European Union Media Fund, US-AID, HIVOS (Netherlands) as well as Australian Federal Government agencies including Department of Foreign Affairs and Trade, the Australian Reserach Council, Screen Australia and the Australian Centre for Social Innovation and totals more than $10 million (AUD) in competitive grant funding.

As a creative practitioner, Martin has developed and produced the following acclaimed and internationally awarded transmedia projects:
Big Stories, Small Towns
The White Building

as well as the TED prize winning Stereopublic: crowdsourcing the quiet, Island Connect for ChildFund and US-Aid in Sri Lanka, the MediaLab for JCU and Science Stories for Monash University. Currently he is a member of the Alfred Deakin Institute, a fellow of the Deakin MotionLab and an Investigator at the ARC Centre of Excellence for Australian Biodiversity and Heritage where he supports the storying and visualisation of the research across a range of media settings.

In 2012 he was Asialink Dunlop Fellow and Communication and Ian Potter Trust Fellow. In 2013 he was filmmaker in residence at the Bophana Centre in Cambodia, and finalist in the Communication for Social Change Award and in 2015 his PhD in participatory media won the Flinders University Vice-Chancellor’s Prize for Doctoral Thesis Excellence. He is a board member of Engage Media, a non-profit media, technology and cuture organisation that uses video and open technologies to facilitate social and environmental change across the Asia Pacific.

Martin's focus is on non-traditional reserach outputs, however he has published extensively on a range of subjects. Recent articles explore the use of video essay in science based pedagogy, content manipulation on large scale online platforms and the development of local networks wthin his Big Stories, Small Towns transmedia project.

Read more on Martin's profile

Biography summary

Martin Potter researches and lectures in Screen and Design at Deakin University. He has worked with James Cook University, Monash University and the Centre for Communication and Social Change at University of Queensland.

Martin is a multi-award winning creative director and producer of transmedia and media for development projects. He has produced work across Asia, Africa and the Pacific. Martin has an extensive track record as a transmedia and documentary producer and has received over $10 million in competitive funding to deliver this work.

Research interests

Participatory Media, Communication for Development, Participatory Art and Design Methods, Design Thinking, Visualising Research, Digital Storytelling, Documentary, Screen Studies

Knowledge areas

participatory media, communication for social change, documentary, media for development, design thinking, participatory art and design methods, digital storytelling, screen studies.

Awards

New York International Film Awards, Best Ethnographic Film, 2021

Flinders University Vice-Chancellor’s Prize for Doctoral Thesis Excellence, 2015

Ian Potter Trust Fellow, 2013

Britdoc, Puma Creative Catalyst Award, 2013 (The White Building)

Japan Prize for Innovation in Digital Media, 2013 (Big Stories, Small Towns)

SxSWi Community Champion, 2012 (Big Stories, Small Towns)

Asialink Dunlop Fellow, 2012

SA Screen Awards 2012, Innovation in Digital Media (Big Stories, Small Towns)

TED City 2.0 Prize (Stereopublic: crowdsourcing the quiet), 2012

Australian Post-Graduate Award, 3-year PhD Award, 2009-12.

South Australian Web Awards for Innovation, (Stereopublic: crowdsourcing the quiet), 2013 

Independent Arts Foundation Awards for Innovation, (Stereopublic: crowdsourcing the quiet), 2013

International Digital Emmy Award, Best digital non-fiction program, (High Rise: Out My Window - Phnom Penh stories) 2010

UNICEF International Day of Children’s Broadcasting Award, Asia (Youth Today) 2009

Ruby Award, Community Impact, 2009 (Seniors on Screen)

The Australian Centre for Social Innovation Bold Ideas, Better Lives Challenge (Aged Care, Digital Lifestyles)

Publications

Filter by

2021

Intimate connectivities: local dynamic networks in the Big Stories, Small Towns transmedia documentary

M Potter

(2021), pp. 183-211, Transmedia in Asia and the Pacific: industry, practice and transcultural dialogues, Singapore, B1

book chapter

MediaLab: video as a multi-valent tool for science teaching and learning

Martin Potter, Kellie Tuck, Andrea Robinson, Paul Richardson, Anna Grieve

(2021), Vol. 22, pp. 23-37, Media Practice and Education, Abingdon, Eng., C1

journal article

Bad actors never sleep: content manipulation on Reddit

M Potter

(2021), Vol. 35, pp. 706-718, Continuum, C1

journal article
2020

Understanding Organisational Cultural Change An analysis of the structure, implementation and change processes of an organisation-wide program design and evaluation framework.

Jonathon Louth, Veronica Coram, Martin Potter, Ian Goodwin

(2020), Adelaide, S.Aust., A6

research report/technical paper
2019

Local Content Producers: Co-Creating Communal Stories and Community in the Big Stories, Small Towns Participatory Documentary Project

Martin Potter

(2019), pp. 193-206, The Palgrave Handbook of Screen Production, Berlin, Germany, B1

book chapter

Positive deviance: Stories of regional social innovations from the Big Stories, Small Towns project

Martin Potter

(2019), pp. 294-310, Regional Cultures, Economies, and Creativity : Innovating Through Place in Australia and Beyond, London, Eng., B1

book chapter

The Potential of a Narrative and Creative Arts Approach to Enhance Transition Outcomes for Indigenous Australians following Traumatic Brain Injury

I Bohanna, M Fitts, K Bird, J Fleming, J Gilroy, A Clough, A Esterman, P Maruff, M Potter

(2019), Vol. 20, pp. 160-170, Brain Impairment, C1

journal article

Sounding obsession: a discussion on sounds from a garage film

John Cumming, Martin Potter

(2019), Vol. 10, pp. 107-126, The soundtrack, Bristol, Eng., C1

journal article

Obsession Redux

Martin Potter, John Cumming

(2019), RMIT University, Melbourne, J2

Non-Traditional Research Output

Depth In Venice

Martin Potter, Antonia Pont, Tasha Haines

(2019), Palazzo Bembo, J2

Non-Traditional Research Output
2018

The White Building

M Potter, Lyno Vuth, Chanrasmey Koam

(2018), The White Building, Online, JR5

Non-Traditional Research Output

Big stories, small towns: Tura, Hungary

Martin Potter, Peter Hegedus

(2018), [Adelaide, S. Aust.], J2

Non-Traditional Research Output

Big Stories, Small Towns: Coober Pedy, South Australia

Martin Potter, Anna Grieve, Jeni Lee, Sieh Mchawala

(2018), [Online], JR3

Non-Traditional Research Output
2017

Story systems. The potential of transmedia storytelling as material embodiment of a collective enactment of place and identity

M Potter

(2017), pp. 156-174, On the network, within the network : Production, research, cultural and artistic communication in the internet era, Granada, Granada, B1

book chapter

Urban transformations in Phnom Penh: creative collectives, the white building and the production of space

M Potter, Jonathon Louth

(2017), Vol. 10, pp. 1-23, Edges Of identity: the production of neoliberal subjectivities, Chester, Eng., B1

book chapter

The production of neoliberal subjectivities: constellations of domination and resistance

Jonathon Louth, M Potter

(2017), Vol. 10, pp. 1-23, Edges Of identity: the production of neoliberal subjectivities, Chester, Eng., B1

book chapter

Critical junctures: place-based storytelling in the Big Stories, Small Towns participatory documentary project

M Potter

(2017), Vol. 164, pp. 117-127, Media International Australia, London, Eng., C1

journal article

The tarob and the sacred oath. Liminal spirits and stories creating heterotopic spaces in Dusun culture

Martin Potter

(2017), Vol. 16, pp. 112-124, eTropic: electronic journal of studies in the tropics, Townsville, Qld., C1

journal article
2016

Big Stories, Small Towns: Bongkud-Namaus, Sabah, Malaysia

M Potter, Nadira Ilana

(2016), J1

Non-Traditional Research Output

The View From Here

M Potter, Anna Grieve

(2016), J2

Non-Traditional Research Output
2015

Island Connect: final report

M Potter

(2015), Colombo, Sri Lanka, A6

research report/technical paper

Au Lorun: I am Weaving

D Wijanarko, Martin Potter

(2015), [Unknown], J1

Non-Traditional Research Output
2014

Free and Open Source Software (FOSS) as a tool for Digital Citizenship: Preliminary Surveys in India and Australia

Sonja Vivienne, Martin Potter, Pradip Thomas

(2014), pp. 1-21, ANZCA 2014 : The digital and the social: communication for inclusion and exchange : Proceedings of the 2014 Australian and New Zealand Communication Association Conference, Melbourne, Victoria, E1-1

conference

Big Stories, Small Towns: Beaudesert

M Potter, Peter Hegedus, Samantha Ryan, Elijah Cavanagh

(2014), J1

Non-Traditional Research Output
2013

Stereopublic: crowdsourcing the quiet

Jason Sweeney, Amy Milhinch, Dale Wright, M Potter

(2013), various (mobile, online, internet broadcast etc), J2

Non-Traditional Research Output
2012

Big stories, small towns: Murray Bridge and Raukkan

M Potter, Anna Grieve, Jeni Lee, Sieh Mchawala

(2012), [Adelaide, S. Aust.], J1-1

Non-Traditional Research Output
2011

The Floating Cinema: environmental education documentaries

Martin Potter

(2011), Tonle Sap, Cambodia, J1-1

Non-Traditional Research Output

Big stories, small towns: Banlung, Ratanakiri, Cambodia

M Potter, Chanrasmey Koam

(2011), [Adelaide, S. Aust.], J1-1

Non-Traditional Research Output
2009

Big stories, small towns: Port Augusta, South Australia

M Potter, Anna Grieve, Sieh Mchawala, Jeni Lee

(2009), [Adelaide, S. Aust.], J1-1

Non-Traditional Research Output

Funded Projects at Deakin

Australian Competitive Grants

The transition from hospital to home: a longitudinal study of Aboriginal and Torres Strait Islander traumatic brain injury

Dr India Bohanna, Dr Martin Potter

NHMRC Project Grant

  • 2018: $7,500

Project assocated with Centre of Excellence: THE EARTH ABOVE: Planetarium video for ARC Centre of Excellence of Australian Biodiversity and Heritage (CABAH)

Dr Martin Potter, Prof Stefan Greuter, Dr Rosemary Woodcock

ARC Centre of Excellence for Australian Biodiversity and Heritage (CABAH)

  • 2022: $100,000
  • 2021: $125,000

Other Public Sector Funding

Birth to Level 10 Numeracy Guide

Dr Leicha Bragg, Prof Russell Tytler, Dr Martin Potter, A/Prof Judith Mousley, Prof Chris Walsh, Prof Kim Beswick, Mr Peter Saffin, Dr Tracey Muir, Dr Greg Oates, Dr Carol Murphy

DETVic Grant - Research - Department of Education and Training Victoria

  • 2018: $153,350

Industry and Other Funding

Memories that Make Us: Storying Italian Migration in Victoria.

Prof Sean Redmond, A/Prof Toija Cinque, Dr Martin Potter

Co.As.It - Italian Assistance Association

  • 2022: $24,000
  • 2021: $12,000
  • 2020: $39,016
  • 2019: $58,524

Supervisions

No completed student supervisions to report