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2020 unit information
Classes and seminars in Trimester 2, 2020 will be online.
Last updated: 2 June 2020
Students will on average spend 150 hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.
Online independent and collaborative learning activities including 11 scheduled online seminars
Arts sponsorship and philanthropy provide vital benefits to cultural organisations. In an increasingly competitive environment, and with declining government funding, the arts and cultural sector is looking to develop strong and sustainable relationships through a diversity of partnerships. This unit gives students the opportunity to understand and analyse a fundraising or sponsorship case study and the contextual pressures that affect its outcome. The topics addressed in this unit include: the nature and role of fundraising; the principles and practices of government relations and corporate sponsorship; and philanthropy and donors.
These are the Learning Outcomes (ULO) for this UnitAt the completion of this Unit, successful students can:
ULO1
Appraise knowledge and practice relating to the key issues in arts fundraising and sponsorship.
ULO2
Compose findings relating to research into the management of arts fundraising and sponsorship campaigns.
ULO3
Apply a range of online resources to research into the management of arts fundraising and sponsorship campaigns.
ULO4
Determine the use of a range of approaches and techniques in arts fundraising and sponsorship campaigns.
ULO5
Personalise an understanding of the contribution arts fundraising makes to organizational effectiveness and the sustainability of the arts sector.
ULO6
Contribute to an online community of learners and practitioners in the field of arts fundraising and sponsorship.
These Unit Learning Outcomes are applicable for all teaching periods throughout the year
The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.
Texts and reading lists for units can be found on the University Library via the following link. Note: Select the relevant trimester reading list. Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.
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