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2021 unit information
Unit delivery will continue to be provided in line with the most current COVIDSafe health guidelines. This may include a mix of on-campus and online activities. To find out how you are impacted, please check your unit sites for announcements and updates. Unit sites open one week prior to the start of each Trimester/Semester.
Thank you for your flexibility and commitment to studying with Deakin in 2021.
Last updated: 4 June 2021
Must be enrolled in course A506, A535, A539, A559, A606, A634, A638, A639, A659, A661, A664, A706, A743, A759, A764, M665, M785, M722, M761, M701, M750, M782 or M751
Nil
ALR715
Students will on average spend 150-hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.
1 x 2-hour seminar per week
Online independent and collaborative learning activities including: 1 x 2-hour seminar per week equivalent
This unit aims to develop practical and strategic skills to support establishing a creative project/enterprise. It will assist the student in preparing for a transformed twenty first century work environment in the creative industries and communications - with focus on entrepreneurship, creative business planning and research into current theory on creative/cultural industry context. This includes strategic and creative approaches to marketing and promotion, with an overview of basic organizational and financial planning. It will include developing skills in pitch presentation related to students’ creative practice.
Create their own market strategies for their career and their creative arts/project practice
GLO1: Discipline-specific knowledge and capabilities
GLO6: Self-management
ULO2
Demonstrate communication and interpersonal skills in areas of self-management of career, negotiation and liaison, networking
GLO2: Communication
ULO3
Develop strategic approaches to new enterprise communication and commercialization
GLO4: Critical thinking
GLO5: Problem solving
ULO4
Identify creative industry sector issues relevant to Creative Arts practice
GLO8: Global citizenship
ULO5
Implement and extend relevant communications technology practices
GLO3: Digital literacy
These Unit Learning Outcomes are applicable for all teaching periods throughout the year
The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.
The texts and reading list for the unit can be found on the University Library via the link ACA715 Note: Select the relevant trimester reading list.
Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.
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