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ALR376 - Ethical Communication and Citizenship

Year:

2021 unit information

Important Update:

Unit delivery will continue to be provided in line with the most current COVIDSafe health guidelines. This may include a mix of on-campus and online activities. To find out how you are impacted, please check your unit sites for announcements and updates. Unit sites open one week prior to the start of each Trimester/Semester.

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Last updated: 4 June 2021

Enrolment modes:Trimester 1: Burwood (Melbourne), Waurn Ponds (Geelong), Online
Trimester 3: Online
Credit point(s):1
EFTSL value:0.125
Unit Chair:Trimester 1: Kristin Demetrioius
Trimester 3: Kristin Demetrioius
Cohort rule:

Nil

Prerequisite:

Students must pass any two level 2 units

Corequisite:

Nil

Incompatible with:

ALR276

Scheduled learning activities - campus:

1 x 2-hour seminar per week

Scheduled learning activities - cloud:

Learning experiences are via CloudDeakin

Content

The unit examines organisational use of public communication and its links with citizenship, responsibility and accountability, paying particular attention to activism and new approaches in public relations and community engagement. Using case studies of consultation with local and regional communities, it explores how organisations use formal and informal communication in an environment of social, cultural and political change and increasing globalisation.

ULO These are the Learning Outcomes (ULO) for this unit. At the completion of this unit, successful students can: Deakin Graduate Learning Outcomes
ULO1 Apply knowledge of ethical communication and its outcome to public relations practices
GLO1: Discipline-specific knowledge and capabilities

GLO4: Critical Thinking
ULO2 Demonstrates ethically conscious and culturally holistic knowledge of public communication and its outcomes
GLO1: Discipline-specific knowledge and capabilities

GLO4: Critical Thinking

GLO5: Problem Solving

GLO8: Global Citizenship
ULO3

Critically engage with relevant texts using accepted essay writing techniques and/or media release writing competencies
GLO1: Discipline-specific knowledge and capabilities

GLO4: Critical Thinking

GLO5: Problem Solving
ULO4 Independently research secondary sources and apply time management and planning skills to task completion
GLO1: Discipline-specific knowledge and capabilities

GLO5: Problem Solving

These Unit Learning Outcomes are applicable for all teaching periods throughout the year.

Assessment

Assessment Description Student output Grading and weighting
(% total mark for unit)		 Indicative due week
Assessment 1 - Minor Essay 1200 words
or equivalent		 30% To be advised
Assessment 2 - Pressure Point Simulation and online exercises 1200 words
or equivalent		 30% To be advised
Assessment 3 - Major Essay 1600 words
or equivalent		 40% To be advised

 

The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.

Unit Fee Information

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