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MPM703 - Business Strategy and Analysis

Year:

2021 unit information

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Last updated: 4 June 2021

Enrolment modes:Trimester 1: Burwood (Melbourne), Online
Credit point(s):1
EFTSL value:0.125
Previously coded as:MDM703
Unit Chair:Trimester 1: Rakesh Pati
Prerequisite:

M751 students: Must have completed MPM731, MPM732, MMH733 and MIS770.

All other students: Must have completed any six postgraduate units.

Corequisite:Nil
Incompatible with: MBA701, MBA707, MBR701, MPM706, MPR706
Typical study commitment:

Students will on average spend 150 hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.

Scheduled learning activities - campus:

1 x 3 hour class per week 

Scheduled learning activities - cloud:

Online independent and collaborative learning activities (recordings provided) including 6 x 1 hour scheduled online seminars.

Content

This unit introduces students to the role of business strategy in developing and sustaining competitive advantage. The broad aim of this unit is to equip students with an introductory knowledge of business strategy concepts and tools, together with an ability to apply this knowledge to a variety of macro environment, industry, and business situations.

ULO These are the Learning Outcomes (ULO) for this unit. At the completion of this unit, successful students can: Deakin Graduate Learning Outcomes
ULO1

Analyse systematically the internal and external business environments of a firm to inform managerial and business decisions   

GL01: Discipline-specific knowledge and capabilities

GLO5: Problem solving

ULO2

Apply appropriate theories, concepts, and analytical tools in strategy development, implementation and evaluation across diverse business contexts    

GL01: Discipline-specific knowledge and capabilities

GLO5: Problem solving

ULO3

Recommend relevant and sustainable strategic business decisions in addressing various business issues    

GLO5: Problem solving

ULO4

Contribute to building a cohesive and productive team with effective business skills  

GLO7: Teamwork

ULO5

Communicate effectively, in oral or written form, the results of managerial analysis of various business issues and relevant recommendations   

GLO2: Communication

 

Assessment Description Student output Grading and weighting
(% total mark for unit)
Indicative due week 
Assessment 1 (Individual)- Report (Business) 2000 words 20% Week 6

Assessment 2 -
(Group of 3)- Group Project:
3A: Business Management Report
3B: In-class presentation
3C: Individual reflection

3A: 3000 words
3B: 10 minutes
3C: 500 words
3A:15%
3B: 10%
3C: 5%
Information not yet available.
Closed book examination 2 hours 50% Exam period.

The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.

Hurdle requirement

Hurdle requirement: achieve at least 50% of the marks available on the examination.

Learning Resource

The texts and reading list for the unit can be found on the University Library via the link below: MPM703 Note: Select the relevant trimester reading list. Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.

Unit Fee Information

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