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2022 unit information
Nil
Students will on average spend 150 hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.
1 x 3 hour seminar (recordings provided) per week
1 x 3 hour seminar (recordings provided) per week + 4 x 2 hour online seminar (livestreamed with recordings provided) per trimester
The unit will develop students' knowledge of the scope of research in business, together with the processes and techniques used in business research. Specific topics include an introduction to research in business, problem definition, research design, qualitative and quantitative methods, data collection instruments, qualitative and quantitative data analysis, univariate and multivariate statistical analysis, the development of business models, reporting and presentation of results. Applications of business research concepts in various business areas such as strategic management, marketing management, human resources management and other business disciplines will also be discussed.
Explain various business research concepts and their role in decision making
GLO1: Discipline-specific knowledge and capabilities
ULO2
Evaluate the role of research in business as an aid to strategic decision making
GLO1: Discipline-specific knowledge and capabilitiesGLO4: Critical thinking
ULO3
Employ the business research process model of conducting, analysing and reporting to solve research problems
GLO1: Discipline-specific knowledge and capabilitiesGLO2: Communication
ULO4
Analyse and/or interpret research data using SPSS or produced from SPSS or similar software
GLO1: Discipline-specific knowledge and capabilities GLO3: Digital literacy
These Unit Learning Outcomes are applicable for all teaching periods throughout the year
The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.
Hurdle requirement: achieve at least 50% of the marks available on the examination.
The texts and reading list for the unit can be found on the University Library via the link below: MPK701 Note: Select the relevant trimester reading list. Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.
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