Integrated communication

MINOR

Overview

Brand storytelling and marketing public relations (MPR) help brands with their content marketing with their content marketing by developing engaging content tailored to target audiences. Combining creative thinking with planning frameworks, this minor will help you learn how to plan, write, and integrate content suitable for delivery for short-term campaigns.

Read More

UnitSetCode

MN-A318007 (minor)

Campuses

Burwood (Melbourne), Cloud (online)

Explore units

Units

Note: Incompatible with the Advertising and Public Relations major sequences