Business development clinic

What is the Business Development Clinic?

Students will work in consultancy teams to work with a small to medium sized business (SMEs) to grow their profitability by using the 7-Levers of Business Framework. Each week students will be engaged in a combination of program tailored content, hands-on project work, independent and team meetings and mentor sessions with renowned entrepreneur, award-winning author, marketer, and Professor of Practice Pete Williams. You will have the opportunity to liaise with the client on a regular basis to understand the nature of their business, the market they are operating in and how you can improve their profitability. The consultancy teams will work together to develop and deliver their assigned organisation a final report and presentation of suggested strategies.

Who can apply?

This program is available to undergraduate and postgraduate students from the Faculty of Business and Law, who will take the experience under the following units:

  • Undergraduate: MWL316 Consultancy Experience
  • Postgraduate: MWL716 Consultancy Experience

It is your responsibility to ensure that taking a WIL unit contributes towards your course requirements, and will not prevent you from meeting your course rules. Please speak with a Student Adviser if you are unsure; you can contact them on buslaw@deakin.edu.au or (03) 9244 6555.

How to apply

Apply Now

Business development Clinic offering T3 2020


T3 2020
Program dates13th November 2020 – 18th December 2020
Applications openNow open
Applications close20 September 2020

2020 Schedule

Over T3 2020, this program will take place over 6 weeks. The program will start on Friday 13th November and will run until Friday 18th December. A compulsory induction will take place prior to the program commencing. This will tentatively be held on Thursday 5th November.

Trimester weekDate Program weekActivities
Week 19:30am – 2:30pm Friday 13th November 1Content Session – Profit Foundations
Appreciating the key drivers of profit in any small business and the fundamentals of the 7 Levers Framework.
Week 29:30am – 2:30pm Friday 20th November2 Content Session – Profit Driver Deep Dive
Dive deeper into the 7 Levers Framework, and how it can be used for a ‘Business Health Check’.
Week 39:30am – 2:30pm Friday 27th November3Content Session – Client Meet & Greet
Explore the key questions and consulting, initial client interaction and create a project flight path.
Week 49:30am – 2:30pm Friday 4th December4Content Session – Business Health Check
Uncover the 2nd Order Consequences of Business Growth.
Week 59:30am – 2:30pm Friday 11th   December5Content Session – Developing 10% Wins
10% Win Project Brief Breakdown + Deep Dive and learn how to ensure your pitches and presentations will be impactful and engaging.
Week 69:30am – 2:30pm Friday 18th December 5 Final Pitch + Presentation

Content session topics and order subject to change.

Please contact the Work Integrated Learning (WIL) team at bl-wil@deakin.edu.au for any questions regarding your application.

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