Virtual Business Incubator

What is the Virtual Business Incubator program?

Students work in small teams to explore market trends and the business environment to identify, develop, and support a business opportunity that they could potentially take to market. Each week students will be engaged in a combination of program tailored content, hands-on project work, independent and team meetings and mentor sessions with the program leader.

The program will develop key skills required to embark on an entrepreneurial journey and work in the start-up and innovation space. The incubator teams will work together to develop and refine their business opportunity culminating in a final Program Pitch Day event, where all groups present their idea to a panel of judges. Students will also develop their own personal portfolio to support the business idea developed that they can use beyond the program.

Who can apply?

This program is available for credit to undergraduate and postgraduate students across all faculties and campuses, who are eligible to use a WIL unit towards their degree.

Program enrolment

Successful students are eligible to undertake this for 1 credit point and are required to enrol in:

It is your responsibility to ensure that taking a WIL unit contributes towards your course requirements, and will not prevent you from meeting your course rules. Please speak with a Student Adviser if you are unsure; you can contact them on or (03) 9244 6555.

How to apply

Applications for T2 2021 are now OPEN and places are strictly limited. To be considered, you must submit an online application by clicking HERE.

Applications will close Tuesday 18 May 2021.

Please email the WIL team at if you have any questions or issues about your application.

Key dates

Trimester weekDate Program weekActivities
O Week Thurs 8 July - 1 – 2pm 0Content: Orientation session.
Week 1 Thurs 15 July - 11am – 3pm 1 Content: Program introduction, Trends & Ideas, Design Thinking, Group Formation.
Week 2 Thurs 22 July - 11am – 3pm 2 Content: Critical Thinking, Research, Market Analysis, Lean Canvas.
Week 3Thurs 29 July - 11am – 3pm 3 Content: Minimum Viable Product, Marketing.
Week 3Mon 26 or Tues 27 July 3 Meetings: Group mentor sessions – 30min per group.
Week 4Thurs 5 Aug - 11am – 3pm 4 Content: Ethics & Social Responsibility, Managing Resources.
Week 4Mon 2 or Tues 3 Aug 4 Meetings: Group mentor sessions – 30min per group.
Week 5 Thurs 12 Aug - 11am – 3pm 5 Content: Business Planning, Presentation Skills.
Week 5Mon 9 or Tues 10 Aug 5 Meetings: Group mentor sessions – 30min per group.
Week 6 Thurs 26 Aug - 11am – 3pm 6 Presentations

Content session topics and order subject to change.

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