Marketing Division

Advertising

Advertising plays a critical role in communicating Deakin University’s corporate identity and market positioning.

The University’s Manager of Branding and Advertising is responsible for the placement of all Deakin University advertisements in print and electronic media, except for staff recruitment advertisements (which are placed by Human Resources).

The Manager of Branding and Advertising liaises with Faculties, Schools and Divisions on the copy, content and style of advertisements to maximise effectiveness, minimise costs and ensure consistency with the Deakin University corporate style. The Manager of Branding and Advertising can also provide access to expert advice from Deakin’s appointed advertising agency on any marketing or advertising issue.

All Deakin University advertising must be placed through the Marketing Division and the University’s appointed advertising agency.

For further information, please contact Manager of Branding and Advertising, Jennifer Davis: advertising@deakin.edu.au.

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15th March 2011